marketing
Ranjit Raina Geometry Encompass?blur=25

From shifting trends in content creation, tech in offline & traditional commerce to the emergence of 'phygital' experiences, Ranjit Raina, CEO of Geometry Encompass, shares his predictions for 2020

Ranjit Raina Dec 31, 2019 8:54 AM

Social Media Influencers?blur=25

With the monumental increase in internet consumption, 2019 has been a revolutionary year for influencer marketing and social media influencers

Shreshtha Verma Dec 31, 2019 8:24 AM

SDA?blur=25

Starting with Chennai, the plans of expansion will be executed next in Bangalore and other major cities of India thereafter

exchange4media Staff Dec 30, 2019 4:40 PM

VMate New Years Campaign Sunny Leone?blur=25

As a part of the campaign, VMate has launched an exclusive video sticker with Sunny Leone to make New Year special for its users

exchange4media Staff Dec 30, 2019 2:26 PM

Marketing?blur=25

We got industry heads to weigh in on the changes and challenges that the marketing industry has been witnessing

Misbaah Mansuri Dec 30, 2019 8:23 AM

Digital marketing?blur=25

Guest Column: Dr Amit Nagpal, President & Co-founder of Bloggers Alliance, writes on digital marketing trends that are likely to rule in 2020

Dr Amit Nagpal Dec 27, 2019 2:44 PM

moment marketing?blur=25

Brands are jumping on the year-end bandwagon with innovative social media creatives

exchange4media Staff Dec 27, 2019 9:02 AM

Influencer Marketing?blur=25

Influencer marketing flourished in 2019, with brands making a beeline for popular-yet-relatable faces on social media

Shreshtha Verma Dec 27, 2019 9:00 AM

Live Smile Prosper?blur=25

The #LiveSmileProsper campaign addresses relevant problems faced by children during the process of buying a home

exchange4media Staff Dec 23, 2019 4:10 PM

Digital PR?blur=25

The advent of Digital has brought about sweeping changes in the world of Public Relations. How has the industry benefited from it, and have the gains been bigger than the hurdles?

Neeta Nair Dec 23, 2019 9:27 AM

Candid Marketing?blur=25

For the last five years, Kumar has been involved in the transformation of Candid into a brand activation and experiential marketing agency that hinges on storytelling and technology

exchange4media Staff Dec 20, 2019 12:55 PM

IPRCCC Influencer Panel?blur=25

In a panel discussion on influencers, industry experts discuss the value influencers can bring for brands in a digital era

exchange4media Staff Dec 20, 2019 8:18 AM

moment marketing?blur=25

Industry experts weigh in on the growing trend of moment marketing and how it has been benefiting brands

Shreshtha Verma Dec 18, 2019 9:04 AM

Nikhil Sharda FrogIdeas?blur=25

Sharda has over 15 years of media experience and has advised various clients including Rajasthan Tourism, Maruti, Bureau of Indian Standards, Ministry of Consumer Affairs and the European Union

exchange4media Staff Dec 17, 2019 2:17 PM

Pinterest and One Impression?blur=25

One Impression will also collaborate with creators so they can grow within the Pinterest ecosystem

exchange4media Staff Dec 17, 2019 1:21 PM

Tata Tea Premium?blur=25

Puneet Das, VP- Marketing India, Tata Global Beverages, tells us more about the ‘Rich Delhi’ campaign which aims to capture the essence of the city

Anjali Thakur Dec 17, 2019 8:18 AM

Onion Ads?blur=25

Amul, Flipkart, HDFC, Jio News and Swiggy were some of the brands that were quick to leverage the moment while establishing a creative connect with their brand offerings

exchange4media Staff Dec 16, 2019 7:41 AM

Vizury Engage360?blur=25

Vizury Engage360 helps marketers unify their communication across connected channels and devices

exchange4media Staff Dec 13, 2019 4:05 PM

Instagram?blur=25

Instagram as a marketing platform is a big draw for brands to expand their businesses

Shikha Paliwal Dec 13, 2019 8:48 AM