Saraon, director- digital media, India and Middle East, Publicis Epsilon, was speaking at e4m Real Time Summit

e4m Desk Aug 25, 2023 8:46 AM

chandrayaan 3?blur=25

Some of the best moment marketing posts on India's crucial lunar mission

e4m Desk Aug 23, 2023 4:01 PM


Experts say the growth in Instagram audience has played a role in the decrease in price per ad of overall Meta’s family of apps

Sohini Ganguly Aug 23, 2023 9:18 AM


The agency will manage brand development and positioning for IVAS

e4m Desk Aug 22, 2023 12:31 PM

Pitch CMO?blur=25

Pitch CMO Summit-Bengaluru: Panelists discuss ‘The Power of Personalization in Omnichannel Marketing

e4m Desk Aug 21, 2023 6:54 PM


Pitch CMO Summit Bengaluru: The topic of the panel discussion was ‘Role of Omnichannel Marketing in Building a Strong Brand Identity’

e4m Desk Aug 21, 2023 6:39 PM

urban company?blur=25

As per the report, the company’s net worth stood at Rs 166,086 lakh in financial year 2022-23

e4m Desk Aug 21, 2023 5:53 PM


At the Pitch CMO Summit- Bengaluru 2023, Chaitanya Ramalingegowda, Director and Co-founder of Wakefit explained how authentic and transparent brands can add value to the lives of their customers

e4m Desk Aug 18, 2023 3:24 PM


Some industry watchers believe that KBC 15 may not see a 100% ad inventory sell-out as there could be a shift of eyeballs and ad spends

Aditi Gupta Aug 18, 2023 9:07 AM


Health and financial influencers must disclose qualifications and registration details on relevant endorsements, according to revised guidlelines

e4m Desk Aug 17, 2023 12:55 PM

festival of marketing?blur=25

Over 100 senior marketers are coming together at the BW Festival of Marketing which kicks off on August 18 in New Delhi to discuss how marketing moves businesses in challenging times

e4m Desk Aug 17, 2023 8:59 AM

language marketing?blur=25

With digital revolution brining more of ‘Bharat’ online, advertisers need to increasingly be aware of and offer localization and cultural relevance in their communication, say experts

Shantanu David Aug 17, 2023 8:41 AM

experiential marketing?blur=25

Bira 91, Lexus and Tanishq share their journey in developing an experiential marketing strategy that sticks with the consumer

Chehneet Kaur Aug 17, 2023 8:18 AM

Festival of Marketing?blur=25

On August 18, BW Top 100 Marketers will honour leaders whose work done in the year gone has not only impacted their businesses but the Indian marketing landscape at large

e4m Desk Aug 16, 2023 12:54 PM


Industry experts say the heaviest impact of the law will be on the publishers and exchanges, at least in the short term

Shantanu David Aug 16, 2023 8:26 AM