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Marico is one of India’s leading consumer products groups in the beauty and wellness sector

exchange4media Staff Feb 8, 2019 3:21 PM

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The account was previously handled by Lodestar UM. Marico had called for a pitch a few weeks ago inviting leading agencies to participate

exchange4media Staff Feb 7, 2019 7:45 PM

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Revenue from Operations grew by 15% YoY to Rs 1,861 crore. EBITDA grew by a healthy 16%, while PAT growth came in at 12% due to higher tax expense

exchange4media Staff Feb 5, 2019 5:39 PM

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In his new role, George will be responsible for leading the brand marketing initiatives of the company. He will report to Saugata Gupta, MD and CEO and will be a part of Marico’s Executive Committee

exchange4media Staff Jan 23, 2019 2:40 PM

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The theme of the conference is ‘Digital Marketing to Digital Transformation’ & will have eminent speakers from Google, LinkedIn, FB, HUL, Marico, Maruti Suzuki, Republic TV, ABP among others

exchange4media Staff Jan 15, 2019 9:04 AM

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We bring you a round-up of the top stories making headlines this past week

exchange4media Staff Jan 12, 2019 10:08 AM

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Lodestar UM is the incumbent agency. They got the mandate in October 2017

Naziya Alvi Rahman Jan 11, 2019 6:15 PM

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The third edition of DAN-e4m Digital Advertising Conference and Digital Report launch is scheduled for January 16, 2019, at the Four Seasons Hotel in Mumbai

exchange4media Staff Jan 4, 2019 8:21 AM

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Product can be bought at Big Bazaar, Hypercity stores; also on Amazon, Flipkart

exchange4media Staff Dec 26, 2018 4:13 PM

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CCC opined that Marico’s Losorb claim for their popular products as compared to other single seed oil was inadequately substantiated and misleading by omission

exchange4media Staff Nov 23, 2018 11:09 AM

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Revenue from Operations grew by 20 per cent year-on-year to Rs 1,837 crore.

exchange4media Staff Nov 1, 2018 6:03 PM

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Aggarwal had joined Marico Limited in 2015 as CMO. Until a new CMO is appointed MD and CEO, Saugata Gupta, will oversee marketing initiatives of the company.

Venkata Susmita Biswas Oct 8, 2018 10:03 AM

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Conceptualised by McCann Mumbai, the campaign aims to build awareness about the link between belly-fat and the risk of heart disease

exchange4media Staff Oct 1, 2018 3:14 PM

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FMCG companies' quarterly results for the period ended June 30 show a 14-30% increase in ad spends over last year

Venkata Susmita Biswas Aug 7, 2018 8:59 AM

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Marico has gone aggressive with ad spends this quarter, a sharp change from the lukewarm 9.5% ad spends in the same period last year due to volatile environment

exchange4media Staff Aug 3, 2018 8:57 AM

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Gupta worked at Marico as the Group Product Head for the male grooming category

exchange4media Staff May 23, 2018 9:00 AM

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‘Akai Aksho’, a Bangla phrase meaning “One is equal to hundred” has been aptly captured in the TVC through the spirit of modern Indian women

exchange4media Staff May 19, 2018 8:56 AM

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Revolutionary Fitness owns Revofit, an integrated fitness and holistic wellness solutions app

exchange4media Staff Apr 17, 2018 6:16 PM

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The brand has also undertaken a pan India multimedia campaign approach across TV, digital, on-ground activation and PR

exchange4media Staff Feb 19, 2018 1:03 PM