manav
Mastiii garners highest GRP ever

Youth Channel from the SAB Group umbrella has set a new benchmark in the music genre by garnering 30 GRPs, the highest that the genre has ever seen over the years. The channel now leads by 45% from the #2 Channel –Sony Mix and 52% from the #3 channel -9XM

exchange4media Staff Nov 9, 2016 11:34 AM

SAB Group to unveil rebranded avatar this Dusshera; gears up for Hindi GEC Happii's launch in December

After listing two more of its entities TV Vision Ltd and SAB Events & Governance Now Media Ltd, SAB Group is going for a rebranding. Its two channels including a mainstream Hindi GEC Happii and Se7en for north east are scheduled for launch this year

Madhuwanti Saha Oct 3, 2016 8:03 AM

Mastiii, launches two new shows- 'Mastiii Starwars' and 'Mastiii Doubles'

Mastiii Star Wars is a musical war between the stars of Bollywood which will be aired every Sunday from 6pm to 7pm. And, will have two songs from the same actor, actress, singer or music composer back-to-back. The show will be telecast twice in a day from Monday to Saturday between 9am to 10am in morning and 5pm to 7pm in evening

exchange4media Staff Apr 14, 2016 3:48 PM

9XM partners with Askme.com to launch #Asktrack

The social media based request show, AskTrack will air bollywood songs requested by the viewers through Twitter, Facebook and Whatsapp platforms

exchange4media Staff Dec 21, 2015 5:49 PM

The Glitch wins digital mandate of AskMe

Other shopping portals of AskMe –AskMe Bazaar and AskMe Grocery have also been added to the agency’s kitty

exchange4media Staff Oct 16, 2015 2:17 PM

Consumption is skewing towards non-Hindi and non-English audiences: Manav Sethi

Manav Sethi, Group Head (Marketing), Head (Digital Strategy) and Business Head for AskMe Deals & Classified, speaks about how AskMe connects with the regional language speaking section of the digital ecosystem

exchange4media Staff Sep 30, 2015 3:38 PM

Consumption is skewing towards non-Hindi and non-English audiences: Manav Sethi

Manav Sethi, Group Head (Marketing), Head (Digital Strategy) and Business Head for AskMe Deals & Classified, speaks about how AskMe connects with the regional language speaking section of the digital ecosystem

exchange4media Staff Sep 30, 2015 8:35 AM

Askme rolls out hyper-local online grocery platform, Bestatlowest.com in Delhi NCR

The new platform will enable offline grocery retailers in neighbourhoods to come online for incremental monetization and building consumer loyalty. The brand plans to also launch this initiative across top 27 cities in India over the next four to six months

exchange4media Staff Sep 8, 2015 3:40 PM

Sri Adhikari Brothers foray into Bollywood with 'Grand Masti' and 'Dhamaal' sequel

Sri Adhikari Brothers Television Network will jointly produce the sequels to popular movie brands 'Grand Masti' and 'Dhamaal' with Indra Kumar and Ashok Thakeria

exchange4media Staff May 5, 2015 8:35 AM

Sri Adhikari Brothers elevates Manav Dhanda to CEO of the Group Companies

Dhanda had joined the organization in April 2014 as EVP Head Group Business & Strategy

Priyanka Mehra May 5, 2015 8:24 AM

Net Neutrality: Internet companies unite to #savetheinternet

For internet-based companies, it makes perfect sense to ensure that the nascent online ecosystem is not burdened by unnecessary regulations and rules. No wonder there is an overwhelming support in this sector for net neutrality

Abhinna Shreshtha Apr 17, 2015 8:28 AM

Sri Adhikari Brothers launches new hindi Gec Dillagi For LC1 Markets

In line with its recently announced growth strategy of launching new channels over the next 12 months, Sri Adhikari Brothers has launched their fifth channel Dillagi for LC1 markets

exchange4media Staff Feb 24, 2015 8:46 AM

We are looking at growth that runs parallel to the success story of SMEs: Manav Sethi

Sethi, Group Head - Marketing and Digital Products, AskMe, on the growth prospects of the online search platform and the unexplored potential of the burgeoning e-commerce sector

Ankur Singh Feb 4, 2015 10:22 AM

We are looking at growth that runs parallel to the success story of SMEs: Manav Sethi

Sethi, Group Head - Marketing and Digital Products, AskMe, on the growth prospects of the online search platform and the unexplored potential of the burgeoning e-commerce sector

Ankur Singh Feb 4, 2015 9:02 AM

Ad blockers on the rise, digital advertisers in India emphasize on content

As ad blockers gain traction in 2015, Indian advertisers still have some time to battle it out. Content is becoming key to being visible and avoiding ad blockers

Ankur Singh Jan 30, 2015 8:21 AM

SAB Group poised for a major leap; to grow from 4 channels to a 10 channel network

The group is also venturing into digital space with a 300-400 channel MCN and coming up with 2 huge state of the art studio's in Mumbai in a year's time

Priyanka Mehra Jan 27, 2015 9:16 AM

Programmatic targeting of content to gain foothold in 2015

The industry will witness a critical mass of publishers beginning to leverage behavioural data to programmatically target content

Ankur Singh Jan 15, 2015 8:41 AM

Marketers lap up re-targeting for screen-agnostic 'always-on' consumers

The trend of users moving between devices has amplified. Hence, the ability to match the message to the user has become a pivotal need for e-commerce companies

Ankur Singh Nov 20, 2014 7:55 AM

Zindagi creates new 'premium mass' category for advertisers

ZEEL has launched an advertising package which will guarantee sponsors a differentiated Hindi entertainment channel and allow brands to reach premium mass target group

exchange4media Staff Jul 9, 2014 6:09 PM

Getit Infomedia's AskMe takes the digital-first route for latest campaign

Designed by Ignitee Digital, the campaign featuring Ranbir Kapoor in has clocked half a million views in just one day. The campaign was launched on digital first and television is set to follow soon

exchange4media Staff Jul 5, 2014 10:04 AM