make-every-yard-count
JWT India bags a Bronze Lion for Nike campaign in Film Lions category?blur=25

Grand Prix for Film Lions went to Adam & Eve DDB London and Forsman & Bodenfors Gotherburg, Sweden

exchange4media Staff Jun 23, 2014 7:50 AM

Nike does it again?blur=25

The campaign, named ‘Make Every Yard Count’, was co-created with consumers through active online participation & on-ground efforts, using over 1,440 crowd-sourced action images of young Indians playing the sport

Twishy Apr 4, 2014 9:01 AM