mahindra
Mahindra’s SP Shukla to decode experiential route to brands?blur=25

SP Shukla, President Group Strategy and Chief Brand Officer, Mahindra is delivering a special address at the Pitch CMO Summit in Mumbai today

exchange4media Staff Mar 6, 2013 7:52 PM

Using entertainment to build a brand @Pitch CMO Summit?blur=25

The Summit will showcase brands that have built emotional connect through entertainment. It will take place in Delhi on Mar 1 & Mumbai on Mar 6

Abhinav Mohapatra Feb 25, 2013 8:59 PM

Mahindra rides on print & digital to promote new look?blur=25

With its new logo, the brand aims to showcase its modern & progressive side. It has earmarked a budget of Rs 2 cr – Rs 2.5 cr for the campaign

Twishy Jan 31, 2013 8:01 PM

Rajesh Jejurikar returns to Mahindra Auto?blur=25

Jejurikar has exited Zee Entertainment Enterprises where he had joined in February 2012 as President for the Network

Noor Fathima Warsia Dec 15, 2012 8:48 PM

Rajesh Jejurikar returns to Mahindra & Mahindra?blur=25

Jejurikar has exited Zee Entertainment Enterprises where he had joined in February 2012 as President for the Network

Noor Fathima Warsia Dec 14, 2012 9:09 PM

Motor Vikatan to celebrate 7th anniv with special issue?blur=25

To promote the anniversary issue, the Tamil automobile magazine to conduct an extensive campaign using print, online and on-ground media

Deepa Balasubramanian Dec 10, 2012 7:06 PM

StrawberryFrog makes official foray into India?blur=25

The creative shop has named Raj Kamble as the Managing Partner for its India ops

exchange4media Staff Nov 21, 2012 7:39 PM

Augmented Reality: Ad gimmickry or mktg technology?blur=25

Marketers in India are experimenting with AR to communicate with audiences but is the power of this technology overhyped or underestimated?

Twishy Nov 20, 2012 8:45 PM

Sony, Kotak, Tata Docomo top OOH spenders in Mumbai?blur=25

Other leading spenders in the month of September include Sunsilk, BlackBerry, Renault, and Society Tea, among others

Priyanka Nair Oct 26, 2012 8:52 PM

Pune – the next hotspot for outdoor advertising?blur=25

Consolidation of outdoor companies, construction of one of the world’s largest signages, high on marketers’ radar – a lot seems to be working in Pune’s favour

Priyanka Nair Aug 22, 2012 8:38 PM

Vserv.mobi client portfolio grows 3X?blur=25

Some of the marquee names amongst the company’s clients include Mahindra & Mahindra, Microsoft, Google, ICICI Bank, Airtel and Nokia

exchange4media Staff Aug 22, 2012 8:16 PM

DY Works appoints Ashita Sarin as Senior GM - Marketing?blur=25

Based in Mumbai, Sarin will work closely with the client servicing and creative teams to manage key clients in India, Singapore, Africa & the Middle East

exchange4media Staff Apr 12, 2012 8:19 AM

Best of digital work to be awarded on Apr 16?blur=25

Nominees for the Digital Advertiser of the Year award are Hero Moto Corp, M TV, Tata Docomo, Airtel, Mahindra Auto, Volkswagen, among others

Rahul Dubey Apr 10, 2012 10:05 AM

Flashed Yesterday: Have a say in selecting India’s best PR professionals?blur=25

PR agencies and corporates are invited to send in their nominations for those PR professionals who they feel qualify for the IPRCCA Excellence Awards

exchange4media Staff Mar 15, 2012 1:37 PM

Have a say in selecting India’s best PR persons?blur=25

PR agencies and corporates are invited to send in their nominations for those PR professionals who they feel qualify for the IPRCCA Excellence Awards

exchange4media Staff Mar 14, 2012 5:51 AM

Engage readers beyond traditional media?blur=25

The greatest challenge for business journalists, as per Rohit Bansal, is engaging with a huge proliferation of social media and staying relevant

Shanta Saikia Feb 27, 2012 10:04 AM

‘We have now reached PR 2.0’?blur=25

Mahindra Group Corp Comm Head Roma Balwani and Prof Janice Neil stress on a human face for corporates to navigate today’s complex business scenario

Shanta Saikia Feb 27, 2012 8:14 AM

‘Social media takes away control from the marketer’?blur=25

Social networking is a key driver of PC and mobile activity, cannibalising many other activities, feel marketers, as they warn “adapt or die”

Neha Goel Feb 24, 2012 7:40 AM

Times Now honours unsung heroes at Amazing Indians Awards?blur=25

In association with Mahindra Rise, Times Now honoured the nation’s most amazing people who have achieved great laurels through courage & unrelenting spirit

exchange4media Staff Feb 17, 2012 8:48 AM

Financial brands buzz 'money' on radio?blur=25

Radio is being tapped in interesting ways by financial brands. A look at how Visa, Muthoot and Kotak Life are leveraging this medium

Priyanka Nair Feb 2, 2012 8:07 AM