Digital Vidya acquires Digital Academy India?blur=25

The move is to strengthen the leadership position of Digital Vidya. It is a first M&A deal in the Digital Marketing Training Sector

exchange4media Staff May 21, 2015 12:54 PM

Battle of the instant messaging apps; will WhatsApp still be the king??blur=25

As Line, WeChat, Hike, Nimbuzz and other IM apps evolve with features, increased user base & B2B partnerships, is WhatsApp's monopoly being challenged in India?

Sonam Gulati May 27, 2014 8:06 AM

DMTI launches post graduate program in digital marketing?blur=25

The program is focused on preparing fresh graduates & marketing professionals to enter the fast growing digital industry. A six-month paid internship will be provided to all participants and there is also a guaranteed placement at the end of the year.

exchange4media Staff Apr 2, 2014 9:03 AM

Facebook buys WhatsApp. What next??blur=25

With the biggest acquisition of the year underway, the question on everyone's lips is what next? Will we see ads on WhatsApp now? How will Facebook leverage WhatsApp and vice versa?

Sonam Gulati Feb 21, 2014 9:23 AM

“Digital mktg has rendered traditional mktg obsolete”?blur=25

There is an imperative need to move beyond Kotler’s 4 Ps of marketing to an engaging digital model, share industry experts

Arshiya Khullar Aug 27, 2012 7:17 PM

Remembering V Ramani: Mahesh Murthy?blur=25

I'll miss you, bossman, says Mahesh Murthy of Pinstorm, as he writes on his experience of working in the same domain as V Ramani

Mahesh Murthy Aug 2, 2012 8:18 PM

Lenovo gives shape to Doers’ ideas with ‘Do Network’?blur=25

Building on Lenovo’s ‘For Those Who Do’ global brand campaign, the ‘Do Network’ inspires people to turn their big ideas into reality.

Sai Prasanna Dec 8, 2011 7:37 AM

Did Google ‘Buzz’ or was it a cola without fizz? Digital experts dissect Google’s latest tool?blur=25

Google’s Buzz was discussed like any other new initiative by the online giant, but what was intriguing was the way it didn’t take off in the online space. exchange4media spoke to industry experts and sought to find out why it didn’t create the ‘buzz’ and was it expected in first place. Also, what could have possibly worked in Google’s favour.

exchange4media Staff Sep 27, 2010 8:09 AM

With Global Top 100 Award, Pinstorm looks to up its growth momentum in 2010?blur=25

The year couldn’t have started on a better note for Pinstorm. The Mumbai-headquartered digital brand management firm has been awarded the Red Herring Global Top 100 Award at a ceremony in San Diego, USA, on January 16, 2010. An elated Mahesh Murthy, Founder, Pinstorm, shares his firms plans for the year ahead and the key focus areas in an exclusive conversation with exchange4media.

Shanta Saikia Jan 19, 2010 7:53 AM