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At the BW BusinessWorld Marketing Whitebook event that took place on July 28, experts came together to discuss the role of communication and movement building in social progress and marketing social firms

Misbaah Mansuri Aug 1, 2017 7:37 AM

Lynn de Souza & Meenakshi Menon join hands to launch Social Access?blur=25

Social Access is India’s first communications firm to focus solely on the social and non-profit sector

exchange4media Staff Apr 13, 2013 7:53 PM

2-min video: Lynn de Souza on the new IRS methodology?blur=25

There is a big change in the way we actually capture data, the way we will store, analyse and disseminate it,” says Chairperson, RSCI and Vice Chairman, MRUC

Abid Hasan Mar 18, 2013 1:18 AM

Technology gets priority over physical research in new IRS survey?blur=25

The new study puts in place a number of security systems to ensure the highest standards of governance, says Paritosh Joshi, Chairman, IRS Tech Comm

Abid Hasan Mar 16, 2013 9:29 PM

As media agencies gear up for a Terra Nova in 2013?blur=25

2012 is making way for an exciting 2013 as changes at the top will redefine the media agency business in India

Noor Fathima Warsia Jan 1, 2013 5:28 PM

Four women media honchos in Fortune’s power list?blur=25

Shobhana Bhartia, Ekta Kapoor, Lynn de Souza, Radhika Roy rank amongst Fortune India’s 50 Most Powerful Women in Business

exchange4media Staff Nov 16, 2012 6:33 PM

Shashi Sinha to become IPG Mediabrands India CEO?blur=25

As reported by e4m yesterday, Lynn de Souza to turn social entrepreneur; following which, Sinha to head IPG Mediabrands India

exchange4media Staff Oct 30, 2012 11:17 PM

Shashi Sinha to become IPG Mediabrands India CEO?blur=25

As reported by e4m yesterday, Lynn de Souza to turn social entrepreneur; following which, Sinha to head IPG Mediabrands India

exchange4media Staff Oct 30, 2012 9:07 PM

Shashi Sinha to become IPG Mediabrands India CEO; Lynn de Souza to turn social entrepreneur?blur=25

It is understood that de Souza will be with IPG Mediabrands till the end of November; following which, Sinha is poised to take over IPG Mediabrands as its India CEO

Maneka Tanwani Oct 29, 2012 8:17 AM

Shashi Sinha to become IPG Mediabrands India CEO; Lynn de Souza to turn social entrepreneur?blur=25

It is understood that de Souza will be with IPG Mediabrands till the end of November; following which, Sinha is poised to take over IPG Mediabrands as its India CEO

Maneka Tanwani Oct 29, 2012 7:50 AM

Why Big Data matters for Connected Consumers??blur=25

As consumer journeys become digitally enabled, consumer insight & power to predict will be key, says Sheldon Monteiro, CTO, SapientNitro

Sheldon Monteiro Oct 16, 2012 8:11 PM

MRUC accepts RSCI’s recommendation: IRS awarded to Nielsen?blur=25

The formal award of contract to The Nielsen Company will follow a process of legal due diligence

exchange4media Staff Aug 29, 2012 4:39 PM

WPP's response to NDTV: Delayed but eye-opening?blur=25

Industry leaders state that irrespective of the final outcome of NDTV’s now dubbed hypothetical lawsuit, there still are some positives to take away from the ordeal

Noor Fathima Warsia Aug 23, 2012 8:35 PM

WPP's response to NDTV: Delayed but eye-opening?blur=25

Industry leaders state that irrespective of the final outcome of NDTV’s now dubbed hypothetical lawsuit, there still are some positives to take away from the ordeal

Noor Fathima Warsia Aug 23, 2012 8:00 PM

RSCI set to announce new research partner for IRS?blur=25

The new agency, that will be mandated for IRS 2013-15, will be announced in August 2012

Noor Fathima Warsia Jul 26, 2012 10:49 PM

IPG puts focus back on ‘brand’ in 3rd agency network?blur=25

Brand Programming Network, under LMG, begins ops with India as launch market. Clients include Bajaj Auto, Samsonite & Jyothy-Henkel

exchange4media Staff Jun 12, 2012 8:24 PM

Exclusive: IPG Mediabrands arrives in India?blur=25

Lintas Media Group integrated into Mediabrands; Magna Intelligence & MAP to launch in India; Mediabrands Committee, comprising Lynn de Souza, Shashi Sinha & others, formed to supervise all Mediabrands businesses

Noor Fathima Warsia Feb 9, 2012 9:20 PM

Suresh Balakrishnan heads back to Lintas Media Group?blur=25

Suresh Balakrishnan will report to LMG’s Chairman & CEO Lynn de Souza, and would be working with her on the development of a new agency brand

Noor Fathima Warsia Jan 7, 2012 7:33 AM

LMG creates Lintas Initiative Media; Sudha Natrajan is CEO?blur=25

Lintas Initiative Media is a full service media and digital offer. Natrajan is also appointed to the board of Lintas Initiative Outdoor

exchange4media Staff Jan 6, 2012 7:38 AM

Initiative’s 2012 agenda: Rebuilding a global brand?blur=25

 Performance led communication, entrepreneur-mindset team & effective network: Initiative Worldwide CEO, Richard Beaven’s 3-legged approach for 2012

Noor Fathima Warsia Jan 2, 2012 11:47 AM