With WhatsApp, WeChat & BBM, the messenger market in India is cut-throat. Japan-based Line has roped in Katrina Kaif to break the clutter & boost downloads during the festive season

Saloni Surti Oct 7, 2013 9:27 AM

With WhatsApp, WeChat & BBM, the messenger market in India is cut-throat. Japan-based Line has roped in Katrina Kaif to break the clutter & boost downloads during the festive season

Saloni Surti Oct 7, 2013 7:35 AM

Banana Brandworks is currently working on a campaign for VBJ, which will coincide with the opening of its expanded gold and silver showroom

Deepa Balasubramanian Aug 29, 2013 7:58 AM

Last year’s Young Lions film winners get to revisit their winning concept in Cannes, using Deluxe’s creative services brands, at the inaugural Young Lions Masters Series

exchange4media Staff Jun 14, 2013 9:13 AM

Last year’s Young Lions film winners get to revisit their winning concept in Cannes, using Deluxe’s creative services brands, at the inaugural Young Lions Masters Series

exchange4media Staff Jun 13, 2013 6:44 PM

Last year’s Young Lions film winners get to revisit their winning concept in Cannes, using Deluxe’s creative services brands, at the inaugural Young Lions Masters Series

exchange4media Staff Jun 13, 2013 7:43 AM

As we await AGC's decision on McCann's Grand Prix winning work on ATSS, Leo Burnett’s Coke Studio & DDB’s Electrolux, creative honchos comment on the current turn of events...

Priyanka Mehra Apr 15, 2013 9:39 PM

As we await AGC's decision on McCann's Grand Prix winning work on ATSS, Leo Burnett’s Coke Studio & DDB’s Electrolux, creative honchos comment on the current turn of events...

Priyanka Mehra Apr 15, 2013 9:39 PM

With this, DDB Mudra loses a Silver. The entry is considered similar to the work done on a campaign for LG washing machines by Y&R, Sao Paulo, Brazil

Priyanka Mehra Apr 13, 2013 7:53 PM

With this, DDB Mudra loses a Silver. The entry is considered similar to the work done on a campaign for LG washing machines by Y&R, Sao Paulo, Brazil

Priyanka Mehra Apr 12, 2013 9:44 PM

Kumar takes over from Vinish Joshi. She joined MediaCom in 2011 as the National Director – Insights and New Business

exchange4media Staff Feb 28, 2013 7:58 PM

Kumar takes over from Vinish Joshi. She joined MediaCom in 2011 as the National Director – Insights and New Business

exchange4media Staff Feb 28, 2013 7:57 PM

HUL brands Pears, Liril, Sunlight, Lifebouy and Lux have customised their look over the years but have remained true to the original brand proposition

Priyanka Nair Aug 16, 2012 8:16 PM

HUL brands Pears, Liril, Sunlight, Lifebouy and Lux have customised their look over the years but have remained true to the original brand proposition

exchange4media Staff Aug 16, 2012 8:16 PM

The win comes on the back of a multi-agency pitch held in Delhi. Bang in the Middle will be responsible for the entire suite of digital services for Dulux

exchange4media Staff Jul 19, 2012 7:53 PM

The win comes on the back of a multi-agency pitch held in Delhi. Bang in the Middle will be responsible for the entire suite of digital services for Dulux

exchange4media Staff Jul 18, 2012 2:46 AM

Festival of Media Global Awards announced key winners on April 17

exchange4media Staff Apr 18, 2012 9:41 AM

Festival of Media Global Awards announced key winners on April 17

exchange4media Staff Apr 18, 2012 9:41 AM

Dulux Paints has embarked on an online fundraising initiative for UNICEF, called ‘Own a Colour’. ‘Own a colour’ offers everyone the chance to purchase and ‘own’ one of 16.77 million colours. For a minimum donation of £1, any colour can be bought from the website www.ownacolour.com; with every pound raised helping to transform the lives of vulnerable children across the globe. All money raised from this initiative will go directly to UNICEF, and will be used for a creating a better social and economic life for underprivileged children.

exchange4media Staff Nov 17, 2011 11:16 AM

AkzoNobel has launched a new TVC for its flagship decorative coatings brand, Dulux. In keeping with Dulux’s international theme of ‘Lets Colour’, the India TVC brings alive the ethos of ‘Apne Rang Chhalakne Do’ and is centered around the concept of how each individual has a unique identity which is reflected through the person’s choice of colour.

exchange4media Staff Sep 22, 2011 8:45 AM