london-olympics
The digital blockbuster hits and flops of 2012?blur=25

Manish Agarwal, CEO, Reliance Ent Digital puts the spotlight on few forecasts for 2012 that became timeless, and some that fell by the way

Manish Agarwal Jan 1, 2013 7:04 PM

Big FM leverages the Games with Big Music Olympiad?blur=25

In keeping with the Olympics fervour, Big FM has launched on air tournament with musical challenges inspired by various sports represented at the Olympic Games

exchange4media Staff Aug 6, 2012 10:20 PM

Amitabh Bachchan to carry the London Olympics torch?blur=25

Bachchan has been specially invited to be part of the London Olympics 2012 and will be carrying the torch on July 26 in Southwark at 10:30 am.

exchange4media Staff Jul 26, 2012 7:05 PM

Barbie honours women achievers at Olympics 2012?blur=25

Barbie has introduced tennis player, champion gymnast and trackstar dolls to pay tribute to women athletes at the London Olympics 2012

exchange4media Staff Jul 26, 2012 7:03 PM

Olympics 2012: Brands drum up national pride?blur=25

When it comes to the Olympic Games, it’s no longer about brands showing ads on TV or displaying one’s logo in the ad; it’s about ‘engaging’ the consumer

Shree Lahiri Jul 25, 2012 8:33 PM

MediaCom, Brandwatch launch Olympic Twitter Trackers?blur=25

Sponsorship buzz tracking tools show who’s leading the race for social success in the “mention marathon” during the London Olympics

exchange4media Staff Jul 20, 2012 8:58 PM

Product integration drives Samsung Olympics campaign?blur=25

Top bloggers from 20 nations will write posts and produce a daily show throughout the London Olympic Games using Samsung products

Shree Lahiri Jul 6, 2012 8:30 PM

Mid Day completes 33 years in Mumbai?blur=25

Mid Day Mumbai celebrated its 33rd anniversary with a jumbo edition comprising 200 pages on June 29, which featured an Olympic theme

Abid Hasan Jun 30, 2012 9:15 PM