B'casters eyeing around 20% revenue growth from election ads?blur=25

With the poll frenzy gaining momentum in the country, the news broadcasting fraternity is eyeing the general elections to ramp up their ad revenues, even as advertisers' sentiments are divided between the IPL and the polls

Abid Hasan Mar 26, 2014 9:16 AM

Vivid: Social & policy reform on mind, journalists make a beeline to join politics?blur=25

It's important for media to not only be neutral, but also look neutral to be credible. With one of the most crucial polls coming up, media needs to ensure that the Indian democracy remains healthy, says exchange4media's Annurag Batra

Annurag Batra Mar 24, 2014 7:17 AM

Kejriwal moves up a spot in social media rankings in Nov 2013?blur=25

As the countdown to the Lok Sabha polls 2014 begins, Narendra Modi, Rahul Gandhi & Arvind Kejriwal topped social media conversations in Nov 2013, as per Blogworks' India's Most Mentioned Political Leaders index

exchange4media Staff Dec 30, 2013 7:52 AM