lok-sabha-elections-2019
We bring you a roundup of the news making headlines this past week
exchange4media Staff 01-June-2019
The research was conducted using TRA’s proprietary 61-Attribute Brand Trust Matrix for the two main contesting political ‘brands’ in the elections, Narendra Modi and Rahul Gandhi
exchange4media Staff 31-May-2019
Guest Column: Rishabh Sharma, Brand Strategist, Twitter India, says to build strong consumer connections, brands should embrace purpose-led strategies and marketing solutions for key moments
With a total of 407083 tweets #ElectionResults2019 trended on timelines across the world
This is the first time election coverage has been aired by a GEC and a Hindi movie channel, contrary to government guidelines which stipulate that only news channels can carry election coverage
exchange4media Staff 22-May-2019
Goswami, MD and Editor-in-Chief of Republic Media Network, says his company is no longer Arnab-centric, and runs on a distinct professional framework that is all its own
Gautam Gambhir’s post, a picture of himself after casting his vote, leads the list of Top 5 tweets of the day
The game is free to play and is available on the Google Play Store. It is coming soon to the Apple App Store
exchange4media Staff 02-May-2019
The initiative has been conceptualized and executed by the DDB Mudra Group
exchange4media Staff 27-April-2019
Benetton recently launched UnitedByVote campaign urging 900 million people in the country to exercise their right to vote in this elections
Priyaankaa Mathur 25-April-2019
The most shared media was that of an image of Modi visiting his mother in Gandhinagar, as per the data shared by the Indraprastha Institute of Information Technology Delhi
Tasmayee Laha Roy 24-April-2019
The special programming will be aired throughout the day on April 23 on India News Gujarat
exchange4media Staff 23-April-2019
BJP and Congress are using more than 20,000 autos each in states such as Delhi and UP to spread their campaign, while AAP is using nearly 10,000 autos
The campaign will see a splash of emailers and creatives specially conceptualized for social media platforms that showcase youngsters celebrating after voting for the first time
exchange4media Staff 22-April-2019
On the first day of polling, Narendra Modi, BJP, Rahul Gandhi and Congress were among the top five mentions on Twitter
Tasmayee Laha Roy 22-April-2019
This tongue in cheek campaign #ChooserNotLoser has been created by Tilt Brand Solutions and produced by Tilt Studios
exchange4media Staff 17-April-2019
Launches digital campaign to encourage Indians to vote judiciously
exchange4media Staff 14-April-2019
Of these, 1.2 million were tweeted on Thursday during Phase I of the elections
exchange4media Staff 12-April-2019
According to Facebook’s latest Ad Library Report, there were 51,810 political ads with a total spending of more than Rs 10.32 crore between February and March 30 this year
exchange4media Staff 08-April-2019
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