lok-sabha-elections-2019

We bring you a roundup of the news making headlines this past week

exchange4media Staff 01-June-2019

The research was conducted using TRA’s proprietary 61-Attribute Brand Trust Matrix for the two main contesting political ‘brands’ in the elections, Narendra Modi and Rahul Gandhi

exchange4media Staff 31-May-2019

Guest Column: Rishabh Sharma, Brand Strategist, Twitter India, says to build strong consumer connections, brands should embrace purpose-led strategies and marketing solutions for key moments

Rishabh Sharma 28-May-2019

With a total of 407083 tweets #ElectionResults2019 trended on timelines across the world

Tasmayee Laha Roy 24-May-2019

This is the first time election coverage has been aired by a GEC and a Hindi movie channel, contrary to government guidelines which stipulate that only news channels can carry election coverage

exchange4media Staff 22-May-2019

Goswami, MD and Editor-in-Chief of Republic Media Network, says his company is no longer Arnab-centric, and runs on a distinct professional framework that is all its own

Srabana Lahiri 13-May-2019

Gautam Gambhir’s post, a picture of himself after casting his vote, leads the list of Top 5 tweets of the day

Tasmayee Laha Roy 13-May-2019

The game is free to play and is available on the Google Play Store. It is coming soon to the Apple App Store

exchange4media Staff 02-May-2019

The initiative has been conceptualized and executed by the DDB Mudra Group

exchange4media Staff 27-April-2019

Benetton recently launched UnitedByVote campaign urging 900 million people in the country to exercise their right to vote in this elections

Priyaankaa Mathur 25-April-2019

The most shared media was that of an image of Modi visiting his mother in Gandhinagar, as per the data shared by the Indraprastha Institute of Information Technology Delhi

Tasmayee Laha Roy 24-April-2019

The special programming will be aired throughout the day on April 23 on India News Gujarat

exchange4media Staff 23-April-2019

BJP and Congress are using more than 20,000 autos each in states such as Delhi and UP to spread their campaign, while AAP is using nearly 10,000 autos

Anjali Thakur 23-April-2019

The campaign will see a splash of emailers and creatives specially conceptualized for social media platforms that showcase youngsters celebrating after voting for the first time

exchange4media Staff 22-April-2019

On the first day of polling, Narendra Modi, BJP, Rahul Gandhi and Congress were among the top five mentions on Twitter

Tasmayee Laha Roy 22-April-2019

This tongue in cheek campaign #ChooserNotLoser has been created by Tilt Brand Solutions and produced by Tilt Studios

exchange4media Staff 17-April-2019

Launches digital campaign to encourage Indians to vote judiciously

exchange4media Staff 14-April-2019

Of these, 1.2 million were tweeted on Thursday during Phase I of the elections

exchange4media Staff 12-April-2019

According to Facebook’s latest Ad Library Report, there were 51,810 political ads with a total spending of more than Rs 10.32 crore between February and March 30 this year

exchange4media Staff 08-April-2019

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