life-insurance
User Generated Content?blur=25

Industry experts share insights on how User Generated Content on digital platforms can serve as word-of-mouth for brands and how they should manage such conversations to create an impact

Noel Dsouza Oct 23, 2019 8:04 AM

YES Bank?blur=25

Anita Pai has been appointed as Chief Operating Officer, while Jasneet Bachal has been named Chief Marketing Officer of YES BANK

exchange4media Staff Oct 10, 2019 2:52 PM

socc?blur=25

Socxo platform will help Aegon Life boost organic reach, trust & awareness to their content marketing initiatives

exchange4media Staff Sep 26, 2019 5:03 PM

Aegon Life and Paytm?blur=25

As a part of the tie-up, Paytm will distribute Aegon Life products to its customers

exchange4media Staff Sep 26, 2019 1:16 PM

HDFC?blur=25

Aided by the month-long campaign, the message on Life Insurance will be amplified by extensive communications on digital platforms, webinars and on-ground experiential activations  

exchange4media Staff Sep 10, 2019 4:12 PM

Max?blur=25

The 360-degree campaign, which urges consumers to embrace their ‘real value’ while buying life insurance cover, will run across print, television, digital and social media platforms

exchange4media Staff Sep 9, 2019 5:26 PM

Manik Nangia?blur=25

At the exchange4media MarTech conference, Nangia, Senior Director & Chief Operations Officer at MaxLife Insurance, spoke on how to leverage consumer insights for agile and effective decision-making

exchange4media Staff Aug 28, 2019 4:32 PM

aviva?blur=25

Lulu will oversee the company’s multiple customer touch points through varied distribution challenges both for individual and corporate customers

exchange4media Staff Aug 19, 2019 5:00 PM

Papas Health Asli Wealth?blur=25

The campaign is being executed via contests on various social media platforms such as Facebook, Instagram, Twitter, LinkedIn and YouTube through a series of interesting customer engagement activities

exchange4media Staff Jun 17, 2019 6:43 PM

SBI?blur=25

The interaction-led campaign for Father’s Day features playback singer Shaan

exchange4media Staff Jun 11, 2019 6:43 PM

Bajaj Allianz Father's Day?blur=25

The digital campaign released on social media aimed at refueling special father-kid bonding moments that get lost as the child goes on to pursue their own Life Goals

exchange4media Staff Jun 11, 2019 2:37 PM

aegon life?blur=25

For Mother’s Day, Aegon Life projects a wonderful insight on how Mothers are the original tension relievers in any individual’s life

exchange4media Staff May 11, 2019 11:49 AM

Abhishek Gupta?blur=25

Abhishek Gupta, Chief Marketing Officer, Edelweiss Tokio Life Insurance, talks about their latest campaign 'Zindagi Plus’ and the brand’s initiatives which focus on women

Samarpita Banerjee May 1, 2019 8:47 AM

MAX?blur=25

The ad film is also being effected via digital, print and Out of Home mediums

exchange4media Staff Apr 17, 2019 2:34 PM

SBI Life insurance?blur=25

The initiative is to encourage early detection of Breast cancer. The drive was supported by the Women’s Cancer Initiative -Tata Memorial Hospital & the sarpanch of the village

exchange4media Staff Apr 9, 2019 11:58 AM

Sahil Siddiqui WATConsult?blur=25

Sahil Siddiqui, AVP- Creative Strategy, WATConsult speaks about the ideation and the goal of the social awareness ad campaign ‘Thanks A Dot’ created for SBI Life Insurance

Noel Dsouza Mar 29, 2019 8:34 AM

SBI Thanks A Dot?blur=25

An easy-to-use self-training module to detect the early signs of lump formation can be ordered free of cost through SBI Life’s corporate website

exchange4media Staff Mar 23, 2019 8:49 AM