leroy-alvares

Inamdar joins from Interactive Avenues where he was heading digital creative and content

exchange4media Staff 20-October-2015

In Alvares’ previous stint, he has served as the President of Rediffusion Y&R Digital, Rediffusion-Wunderman and Sudler & Hennessey India

exchange4media Staff 06-October-2015

2015 will see brands moving towards a perfect environment for affiliate tracking

Ankur Singh 04-February-2015

As ad blockers gain traction in 2015, Indian advertisers still have some time to battle it out. Content is becoming key to being visible and avoiding ad blockers

Ankur Singh 30-January-2015

The industry will witness a critical mass of publishers beginning to leverage behavioural data to programmatically target content

Ankur Singh 15-January-2015

Marketers will have to become more interested in correlating their spend on content marketing to a more measurable impact on overall sales and ROI as technology partners will begin offering the means to measure that impact

Ankur Singh 12-January-2015

A recent industry report says mobile-first will be the buzz word in advertising, with content being discovered on the powerful devices first. But experts claim marketers may not be ready with content to match

Ankur Singh 18-September-2014

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