lenovo
Lenovo appoints Shailendra Katyal as Marketing Head for India?blur=25

Shailendra Katyal has been roped in as Marketing Head at Lenovo India. He will be responsible for handling the Lenovo master-brand.

exchange4media Bangalore Bureau Mar 18, 2011 9:11 AM

iZone International: Lenovo’s LePad in India this year?blur=25

Lenovo has announced that its tablet-laptop hybrid, the U1 Ideapad and LePad, will be available for sale in India later this year.

exchange4media Staff Feb 23, 2011 7:38 AM

Lenovo gives ‘Delete’ command to its old strategy; ups marketing spends?blur=25

Powered by the corporate strategy of ‘getting closer to consumers’, Lenovo India is now putting all its monies and efforts to propagate ‘fun’ proposition and has decided to widen the horizons. Rahul Agarwal, Marketing Director (Acting) and Executive Director - KAB & Think CoE, speaks to exchange4media on the brand’s new strategy.

Preeti Hoon Oct 6, 2010 8:11 AM

Lenovo to refresh its communication for Phase II of ThinkPad Edge series?blur=25

Lenovo has recently expanded its turf with the launch of its ThinkPad Edge series targeting the SMB (Small to Medium Businesses) segment. The move is significant as it marks a change in the playground, which the laptop maker has been playing in for the last 17 years, that is catering to the large enterprise.

Tuhina Anand Mar 23, 2010 8:23 AM

K Ramakrishnan joins Café Coffee Day as President, Marketing?blur=25

K Ramakrishnan (Ramki) has joined Café Coffee Day (CCD) as its President - Marketing. He will be reporting to Alok Gupta, Director of Café Business. He replaces Bidisha Nagaraj, who was President - Marketing at CCD and had moved out of the organisation some time back.

Tuhina Anand Feb 3, 2010 7:19 AM