lemma
DOOH and Third Party Cookies?blur=25

Experts say that working with data partners that offer end-user control ensures that data accessed is managed in a privacy controlled manner

Noel Dsouza Oct 8, 2020 9:10 AM

Restaurants Revival in Mumbai?blur=25

OOH leaders analyse brand opportunities, learnings from other cities and DOOH amplification under MHA guidelines as restaurants in Mumbai finally re-open in October ahead of the festive season

Noel Dsouza Oct 1, 2020 8:01 AM

OOH Measurement System?blur=25

OOH experts share insights on why a measurement system is of paramount importance in the current COVID market scenario

Noel Dsouza Sep 28, 2020 8:35 AM

Reopening of Malls in Mumbai?blur=25

OOH industry leaders share how they plan to bring back brands to malls

Noel Dsouza Aug 5, 2020 8:47 AM

lemma?blur=25

The strategic partnership utilized Elevision’s premium network of large format digital screens & Lemma’s programmatic DOOH platform

exchange4media Staff Jul 21, 2020 1:57 PM

Mobile Integration with DOOH?blur=25

Industry heads share how data-led solutions will be of utmost importance as there will be an increasing need for more ROI-driven campaigns in a post-COVID world

Noel Dsouza Jul 16, 2020 8:43 AM

OOH Unified Measurement System?blur=25

In the current COVID economic scenario, brands will be able to leverage the unified measurement system in the OOH ecosystem to a large extent, point out experts

Noel Dsouza Jul 6, 2020 8:34 AM

Vinay Goel?blur=25

Goel will spearhead programmatic DOOH business expansion for Lemma across SEA

exchange4media Staff Jun 16, 2020 12:37 PM

Lemma?blur=25

The tool binds diverse data sets to fashion bespoke media plans basis machine learning algorithms

exchange4media Staff Jun 1, 2020 2:46 PM

DOOH COVID-19?blur=25

OOH industry leaders spell out the potency of DOOH and how they think outdoor ad players should realign themselves in the new world order

Noel Dsouza May 18, 2020 8:43 AM

Impact of COVID-19 on OOH?blur=25

OOH industry leaders talk about how the COVID-19 pandemic has hindered their agencies and their expectations on when growth will pick up

Noel Dsouza Apr 27, 2020 9:07 AM

Lemma?blur=25

The companies believe this partnership will drive substantial advantages for the advertisers in this region

exchange4media Staff Apr 21, 2020 12:24 PM

Lemma DOOH?blur=25

The entire activity was executed remotely using programmatic technology, thereby keeping in mind the safety of the employees and media owners

exchange4media Staff Apr 8, 2020 1:18 PM

Lemma?blur=25

This integration will enable advertisers to access select premium airport digital media through Lemma programmatic DOOH platform

exchange4media Staff Mar 19, 2020 4:16 PM

Lemma?blur=25

Xaxis designed the campaign to target the upper middle class population in Delhi by identifying buying patterns among consumers

exchange4media Staff Mar 18, 2020 4:58 PM

NEONS OOH Awards 2020?blur=25

The NEONS OOH Conference and Awards were held on March 12 and 13 at the Taj Santacruz, Mumbai

exchange4media Staff Mar 14, 2020 10:18 AM

Gulab Patil, Founder and CEO, Lemma Technologies?blur=25

On Day 2 of e4m NEONS OOH Conference, Patil, Founder and CEO, Lemma Technologies spoke on the programmatic revolution in the DOOH ad space

exchange4media Staff Mar 14, 2020 8:57 AM

Gulab Patil?blur=25

Patil, the founder of Lemma technologies, explains how programmatic can usher in ease, transparency and automation in digital out-of-home

exchange4media Staff Jan 8, 2020 1:18 PM

Panasonic?blur=25

Panasonic aims to expand its technology benefits to a larger retail ecosystem by enabling SDN technology with Lemma Technologies digital advertising platform

exchange4media Staff Sep 26, 2019 12:03 PM

Andrea Febbraio?blur=25

As an advisor, Febbraio would help the senior executive team with business advice & strategy to expand the company's business globally

exchange4media Staff Sep 17, 2019 7:38 PM