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Chief Content Officer, Eros Group, on Eros Now's first original comedy series, reception to its short form content and code to crack original content strategy

exchange4media Staff Sep 20, 2018 8:56 AM

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With an aim to engage with the audience and build the craze for ‘Side Hero’, Eros Now has undertaken a robust 360° marketing campaign

exchange4media Staff Sep 19, 2018 7:19 PM

Boutique agency Naidu & Panjabi launched in Mumbai?blur=25

Naidu & Panjabi is a boutique creative agency helmed by by Keshav Naidu and Kahini Panjabi with clients ranging from personal care to hospitality and e-commerce. It recently bagged the account for Ziffy.com

exchange4media Staff May 9, 2015 9:23 AM