moment marketing?blur=25

With moment marketing, brands are embracing current events by creating campaigns around them which people can relate to easily

Nafisa Shaheen Jul 9, 2019 8:49 AM


The campaign, titled #ShesAlwaysWithYou, acknowledges the indomitable spirit of every mother that comes to the fore, particularly when her child faces adversity

exchange4media Staff May 9, 2019 4:22 PM

How a logo change can impact a brand's identity and fortunes??blur=25

Logo change might involve heavy budgets but it’s what brand owners want if it will guarantee customer loyalty

Sarmistha Neogy Oct 3, 2016 8:08 AM

Kishore Karumbaiah joins Orchard Advertising?blur=25

As Creative Director, Karumbaiah will partner Sagar Prajapati in leading the creative function of the agency in Bangalore

exchange4media Staff Aug 8, 2012 9:11 PM