India is under-branded and an under-advertised brand in the world, say experts @IAA Conversations?blur=25

Industry veterans discuss the state of the advertising, media and digital industry in India at a panel discussion. Speakers at the session were Ashok Venkatramani, Bobby Pawar, CVL Srinivas, Neeraj Roy, Kaushik Roy, Neeraj Roy, Srinivasan K Swamy and Monica Tata

exchange4media Staff Oct 28, 2015 8:51 AM

Ad veteran Ramesh Narayan inducted into IAA Hall of Fame?blur=25

The induction is the highest honour given to a recipient by the IAA. Narayan has played leadership role in the Ad Club, AAAI, Asian Federation of Advertising Associations & International Advertising Association

exchange4media Staff Mar 5, 2014 8:00 AM

Content remains king in movies & sports; mktg only assists, say experts?blur=25

Beyond marketing gimmicks, content is the only sustaining factor that drives the audiences in sports and movies, say industry experts

Abhinav Trivedi Oct 1, 2013 7:45 AM

Video: What does leadership mean: Watch the leaders speak?blur=25

Marketing stalwarts Anuradha Aggarwal, Anil Dua, Sujit Ganguli, Gayatri Yadav, among others, share the secret of what makes a great leader

Priyanka Nair Feb 8, 2013 10:26 PM

IAA vows to stop violence on women?blur=25

IAA has launched a gender sensitisation drive to fundamentally change deep rooted bias against women

exchange4media Staff Jan 24, 2013 7:22 PM

Srinivasan Swamy takes over as Prez - IAA India Chapter?blur=25

The other office bearers are Crayons’ Kunal Lalani, Turner India’s Monica Tata and Jaya Advertising’s Jaideep Gandhi

exchange4media Staff Nov 5, 2012 8:10 PM

IAA India Chapter honours green ad campaigners?blur=25

Nokia India has been awarded Green Brand of the Year (created by Webchutney and JWT), while Ogilvy has been awarded Green Campaigner of the Year

exchange4media Staff Mar 5, 2012 9:26 AM

Olive Crown 2012 unveils Green Advertising awards today?blur=25

A special Green Crusader award will be presented to Dr. Rajendra Pachauri who won the Nobel Prize as Chairman of Inter-Governmental Panel on Climate Change (IPCC)

exchange4media Staff Mar 3, 2012 7:16 AM

Olive Crown Awards to be held on March 3?blur=25

A special Green Crusader award will be presented to Dr. Rajendra Pachauri who won the Nobel Prize as Chairman of Inter-Governmental Panel on Climate Change (IPCC)

exchange4media Staff Mar 2, 2012 2:24 PM

IAA Olive Crown 2012 announces the Jury?blur=25

The Jury for the second edition of the IAA Olive Crown Awards is in place. The judging will be chaired by the International Advertising Association (IAA) India Chapter President, Kaushik Roy.

exchange4media Staff Feb 10, 2012 9:05 AM

2011 – when HD came to the rescue?blur=25

For Kaushik Roy, Reliance Industries Ltd, 2011 was a year of excess in advertising on all platforms, but thanks to HD, he is a wiser man

Kaushik Roy Jan 6, 2012 7:25 AM

IAA institutes Olive Crown Awards for creative excellence in communicating sustainability?blur=25

IAA has announced India’s first ever awards dedicated to creative excellence in the area of ‘green communication’. The Olive Crown Awards, as they are called, would address a crying need to recognise the pioneering work in communicating sustainability that is being done by corporate houses and agencies.

exchange4media Staff Dec 28, 2010 7:27 AM

Kaushik Roy elected President, IAA - India Chapter; Lynn de Souza is Vice-President?blur=25

Kaushik Roy of Reliance Industries Ltd has been unanimously elected as new President of the India Chapter of the International Advertising Association for the year 2010-11 at its annual general meeting held in Mumbai on August 27, 2010. Lynn de Souza of Lintas Media Group, who was the Honorary Secretary of the India Chapter of IAA for the past two years, is the new Vice-President.

exchange4media Staff Aug 28, 2010 8:28 AM