The channel has roped in 9 sponsors; most of the inventory has already been sold. As per sources, ad spots have been sold at Rs 3.5 lakh per spot

Abhinav Trivedi Aug 30, 2013 8:40 AM

Still in its initial phase, the next few issues of high-end style and luxury publication ‘Caravan Style and Living’ will be published quarterly alongside ‘The Caravan’

exchange4media Staff Nov 7, 2012 10:59 PM

Acc to MindShift Metrics, Bigg Boss garnered 29,068 mentions in online conversations in its first week, with KBC following with 14975 mentions

Saloni Surti Nov 6, 2012 8:42 PM

Acc to MindShift Metrics, Bigg Boss garnered 29,068 mentions in online conversations in its first week, with KBC following with 14975 mentions

Saloni Surti Nov 6, 2012 1:40 AM

As per the study, among cricketing properties, ODI World Cup and T20 World Cup rule. KBC leads the entertainment and non-cricket segments

exchange4media Staff Oct 9, 2012 3:11 AM

Exclusive content and innovative features give fans an opportunity to engage with ‘Kaun Banega Crorepati’ beyond television

exchange4media Staff Sep 18, 2012 7:51 PM

MEC’s estimate of KBC's opening rating is 5.4 TVR for the SEC ABC 15+, in the All India market; last season saw opening TVR of 4.9

exchange4media Staff Sep 6, 2012 6:57 PM

The celebrated ‘Hot Seat’ of ‘Kaun Banega Crorepati’ will now travel across the length and breadth of India to build great audience connect

exchange4media Staff Aug 23, 2012 7:16 PM

Seema Mohapatra, Regional Director, South Asia, BBC Worldwide, revisits seven magic moments of the Indian television industry.

Seema Mohapatra Dec 23, 2011 7:57 AM

Vijay TV has earmarked 8-10 per cent of the overall investment on the project cost towards promoting the show, titled ‘Neengalam Vellalam Oru Kodi’.

Sai Prasanna Dec 21, 2011 8:57 AM

With ‘KBC’ Season 5 coming to an end, Sony is looking to further consolidate its No. 2 position with a new content line-up, with focus on fiction shows.

Suraj Ramnath Nov 16, 2011 8:07 AM

Sony has come up with two new fiction shows – ‘Dekha Ek Khwab’ (premiering on November 21) and ‘Parvarish’ – which would be replacing ‘Kaun Banega Crorepati’.

Suraj Ramnath Nov 7, 2011 9:26 AM

Sony has gained a massive 50 points to go up to the second position among Hindi GECs as per TAM Media Research data for Week 34, 2011. The channel has scored with ‘KBC Season 5’, which garnered a TVR of 5.24 in HSM metros for its opening episode. With this, Colors gets pushed to the third spot.

exchange4media Staff Aug 25, 2011 11:09 AM

Transforming the destiny of the ‘Aam Aadmi’ is what ‘Kaun Banega Crorepati’ has always been about. With the show slated to go on air on August 15, 2011, Sony has begun a campaign buzz around the show, and the focus is once again on the common man and how the show can transform his life...

Shubhangi Mehta Jul 15, 2011 9:10 AM

The simulcast of ‘Just Dance’ has brought in the numbers for Star and STAR India COO Sanjay Gupta is quite upbeat about the show, but whether the dance reality show will be able to sustain these numbers in the coming weeks remains to be seen...

Fatema Rajkotwala Jun 23, 2011 9:20 AM

Post the IPL4, Hindi general entertainment channels are all set to be back with a vengeance to grab their temporarily distracted audiences. What’s on the anvil and what awaits their fate? e4m finds out from advertisers...

Fatema Rajkotwala May 30, 2011 8:36 AM

Buoyed by the reception to ‘KBC Season 4’, Sony has signed a two-year deal with Amitabh Bachchan as host. The next season will be seen sometime this year.

Fatema Rajkotwala Jan 18, 2011 7:15 AM

As I approach the end of a month as a broadcast media reporter for exchange4media, I have my plate full and brimming over. It has been exciting from Day One and I do not foresee the thrill dwindling off. Let me take you through a typical week in the life of... And pressure? What pressure?

Fatema Rajkotwala Dec 18, 2010 7:34 AM

 While the exit of ‘Kaun Banega Crorepati’ caused some concerns , the opening numbers for the big ticket ‘Jhalak Dikhla Jaa’ in the metro markets have ensured a good weekend for the channel officials. With 4.5 TVR for the curtainraiser episode and an average rating of 5.6 TVR for the opening episodes, Sony’s Ajit Thakur calls the numbers “unprecedented”.

Fatema Rajkotwala Dec 18, 2010 7:28 AM

The New KBC, as Sony Entertainment Television officials like to call it, had begun with a bang despite the skepticism around the show given the previous two seasons. As the show ends, the industry is divided over the latest season’s performance – while one view is that the finale episode could have rated better, the other view is that this has been one of the better seasons, where all episodes held on to the ratings till the very end, and the show allowed Sony to beat Zee on enough occasions to be at the No. 3 spot.

Fatema Rajkotwala Dec 16, 2010 7:19 AM