karbonn

According to BARC data, the average impressions for urban viewers across India in 2018 are 353.1 million, compared to 220.7 million in 2017

exchange4media Staff Aug 30, 2018 8:40 AM

Big Bazaar joins IPL bandwagon, buys 120 seconds per match

The retail chain from Future Group joins the tournament after 10 matches. The aim is to communicate the change of positioning in the brand message, capitalising on the reach & frequency of IPL

Abhinav Trivedi May 9, 2014 8:47 AM

Taproot 'Unleashes Colour' for Karbonn with dramatic new TVC

Karbonn Mobiles launches new TVC highlighting the 16 mn colour output palate of latest offer Titanium S9, with the aim of targeting the festive season to increase market share

exchange4media Staff Oct 11, 2013 8:54 AM

Is BlackBerry fighting a lost battle?

As BlackBerry makes a flailing attempt to revive its lost position through BBM on Android and iOS, exchange4media takes a look at whether this strategy will suffice

Saloni Surti Sep 23, 2013 9:17 AM

Is BlackBerry fighting a lost battle?

As BlackBerry makes a flailing attempt to revive its lost position through BBM on Android and iOS, exchange4media takes a look at whether this strategy will suffice

Saloni Surti Sep 23, 2013 7:48 AM

Karbonn’s whacky multi-tasking ads strike a chord

Karbonn has illustrated the dual core processor peg vividly. Also, it is bizarre in a good way, say creative honchos

Twishy Oct 18, 2012 8:18 PM

Karbonn Mobiles awards creative mandate to TapRoot

TapRoot’s winning streak continues. Soon after being added to Marico’s roster, the agency has won Karbonn Mobiles’ creative & mktg mandate

Noor Fathima Warsia Aug 13, 2012 8:22 PM

Karbonn Mobiles awards creative mandate to TapRoot

TapRoot’s winning streak continues. Soon after being added to Marico’s roster, the agency has won Karbonn Mobiles’ creative & mktg mandate

Noor Fathima Warsia Aug 13, 2012 8:22 PM

Karbonn replaces Nokia in Champions League Twenty20

Karbonn Mobiles has signed up as the title sponsor; the league to be named Karbonn Champions League Twenty20

exchange4media Staff Aug 8, 2012 7:10 PM

Karbonn bullish on smartphone; earmarks over $5 mn for campaign

Karbonn has launched its affordable, 3G enabled, Android 2.2 based smartphone, A1, for Indian consumers. The idea is to take the smartphone experience to the masses and expand the category. Karbonn is spending more than $5 million on the campaign, but does it work?

Deepika Bhardwaj Aug 24, 2011 9:44 AM

Percept Profile bags PR & social media mandate for Saks, Karbonn Mobiles

Percept Profile had announced the launch of its Social Media Division on August 1, 2011, which has now bagged the digital mandate for UK’s hair and beauty salon Saks and Karbonn Mobiles. Percept Profile will conceptualise, strategise and manage all official social media platforms such as Facebook, Twitter and Blogs for both the brands.

exchange4media Staff Aug 24, 2011 9:09 AM