josy-paul
 Ariel, Surf Excel, Nirma lead the way in changing the face of detergent category communication

From iconic brand Nirma to Surf Excel’s ‘Daag Acche Hain’ to Ariel’s ‘Share the Load’ campaign that won Glass Lion at Cannes, the communication in detergent category has evolved to portray gender equality and women empowerment. Creative Heads say it is a reflection of society

Sarmistha Neogy Jul 20, 2015 8:26 AM

Trendspotting: Brands bag global laurels on back of social issues

Social issues seem to be the name of the game when it comes to winning awards in the international context. Looking at recent trends, it seems the best bet to reach out to consumers and outshine in any industry is to create ads that raise social issues and fight taboos

Ankur Singh & Sarmistha Neogy Jul 14, 2015 8:36 AM

Cannes 2015: What's different about us was recognized and rewarded at the highest level: Josy Paul

For Josy Paul, Chairman and Chief Creative Officer of BBDO India, news of the agency winning a Grand Prix and a Glass Lion came totally unexpected. Since then, it has been ‘a collective and individual explosion of joy’

Srabana Lahiri Jun 29, 2015 8:43 AM

Prasoon Joshi and Josy Paul to be part of ANDY Awards 2015 jury

Colleen DeCourcy, Partner & Global Chief Creative Officer, Wieden + Kennedy will be at the helm as Chair of the 2015 ANDY Awards & Jury

exchange4media Staff Feb 17, 2015 10:19 AM

The CV of an ideal client: Agency wishlist revealed

Lowe's Joseph George, Taproot's Santosh Padhi, JWT's Colvyn Harris and BBDO's Josy Paul on what agencies want from their clients

Priyanka Mehra and Aditi Raval Feb 5, 2015 9:18 AM

 Ogilvy announces 2nd edition of ENVY Awards

This edition will award 25 most enviable pieces of work from the entire body of work that Ogilvy India produces in a year

exchange4media Staff Oct 31, 2014 11:45 AM

Visa launches new ‘Pay with Confidence’ marketing campaign in India

The new campaign has been created by BBDO and is targeted towards Visa Debit cardholders in Tier II and III cities, who are helping to drive the significant growth of e-commerce in India

exchange4media Staff Sep 23, 2014 7:12 PM

Video: Josy Paul, Chax, Ashish Chakravarty, others on takeaways from Portfolio Night 12

Creative honchos raised some pertinent questions at the event, including should there be a pre-screening level for creative aspirants & how can the youngsters get more guidance to build their portfolios

Simran Sabherwal May 24, 2014 10:59 AM

Raj is proof that our ECDs can be NCD or CCO in any other agency: Josy Paul

The Chairman & Chief Creative Officer, BBDO talks about Raj Deepak Das' recent exit from BBDO & appointment as CCO at Leo Burnett India; BBDO's new wins & the agency completing six years

Priyanka Mehra Apr 29, 2014 8:05 AM

Winners of 11th Mirchi KAAN Awards declared

Scarecrow Communications was named 'Agency of the Year', JWT Mumbai bagged 2 gold, 2 silver and 3 bronze awards. Linen- A Lintas Group Company, walked away with a total of 11 awards, including 4 silver and 7 bronze awards

exchange4media Staff Apr 21, 2014 3:20 PM

Ad Club to conduct Ad Review in Gurgaon on Feb 28

The 2013 Creative Review, to be presented by Agnello Dias and Josy Paul, will kick of The Advertising Club’s 60th anniversary celebrations this year

exchange4media Staff Feb 11, 2014 6:12 PM

"A good campaign can emerge out of any region if the brief is good & the client is brave"

Industry experts at the Creative Circle roundtable held at Epica Awards, while highlighting various aspects of advtg in India & the Middle-East, said that advtg is about public engagement & understanding human insights

Twishy Jan 28, 2014 8:49 AM

Stage set for Epica awards in Delhi on Jan 24

To be held in association with exchange4media, Epica will bring under one roof top international & Indian advertising professionals and will feature some of the latest & best work from across the world

exchange4media Staff Jan 23, 2014 8:57 AM

Video: 2014 will be a tumultuous year; there are too many forces at play - Josy Paul

The Chairman & Chief Creative Officer, BBDO India, believes it is "virtually impossible" to predict what 2014 will be like & categorises the year as one of "quick reflexes & quick responses" with dynamic forces at play

Priyanka Mehra Jan 10, 2014 9:27 AM

Cannes Special: Cannes is like a spa for my creative self - Josy Paul

I visit Cannes like a pilgrim seeking inspiration, knowledge and blessing, says the Chairman & Chief Creative Officer of BBDO India

Priyanka Mehra Jun 18, 2013 10:28 AM

Cannes Special: Cannes is like a spa for my creative self - Josy Paul

I visit Cannes like a pilgrim seeking inspiration, knowledge and blessing, says the Chairman & Chief Creative Officer of BBDO India

Priyanka Mehra Jun 18, 2013 10:27 AM

Lowe Lintas' True Show celebrates the agency's own work

"We genuinely believe that awards are just an excuse to drink, not something that will make or break anyone's life," says R Balki, Chairman & CCO, Lowe Lintas

Sneha Ullal Jun 5, 2013 7:35 PM

The saga continues...AGC withdraws BBDO's entries awarded for DHL

The Creative Abbys withdrawal is due to similarity of work with that produced by Ogilvy’s Hongkong office; the metals include 2 Gold and 1 Silver

Priyanka Mehra Apr 12, 2013 7:46 PM

Birdwatching during Goafest: Josy Paul : Goafest 2013

You are going to be surrounded by some of the most beautiful birds known to man. So watch & have a great time @Goafest, says the Chairman & CCO of BBDO India

Josy Paul Apr 5, 2013 9:15 PM

Birdwatching during Goafest: Josy Paul : Goafest 2013

You are going to be surrounded by some of the most beautiful birds known to man. So watch & have a great time @Goafest, says the Chairman & CCO of BBDO India

Josy Paul Apr 5, 2013 9:15 PM