isobar
The brand has teamed up with Isobar India and with the Women’s Cancer Initiative for the awareness campaign #Strapsthatremind
exchange4media Staff Apr 6, 2021 1:42 PM
Kalumal Pokuna is a nonlinear media campaign mean to spark social conversation around skill development for youth
exchange4media Staff Apr 3, 2021 2:00 PM
OTTs with their regulated content and stringent quality checks have made them a favourite of advertisers. But lack of a common system of measurement has been hindering their ad potential, say experts
Javed Farooqui Jan 6, 2021 8:38 AM
Guest Column: Priyanka Agrawal, Co-founder, COO and Chief Strategy Officer, Fractal Ink Design Studio – Linked by Isobar, highlights how businesses have adapted to the new ways of working
Priyanka Agrawal Dec 18, 2020 8:31 AM
Guest Column: The never normal world will see the merger of offline and online worlds, called the 'phygital' experience, says Gopa Kumar, Chief Operating Officer, Isobar India
Gopa Kumar Dec 15, 2020 7:38 AM
The agency will handle the entire gamut of strategic planning, digital strategy and creative duties for the brand
exchange4media Staff Dec 10, 2020 2:13 PM
With spends on mobile marketing set to touch₹ 20,000 crore, the latest e4m Mobile Marketing Report looks at future trends
Simran Sabherwal Dec 3, 2020 9:21 AM
Dentsu announced the launch of Isobar Consulting earlier in July 2020
exchange4media Staff Oct 13, 2020 6:52 PM
Panellists Pawan Sarda, K.R. Venkatadri and Shamsuddin Jasani discussed why brands and marketers need to constantly innovate to engage with the audience in the New Normal
exchange4media Staff Aug 28, 2020 12:49 PM
Experts discuss the prospects of Microsoft repeating its US feat in India, helping the short-video app sidestep the ban and wrest its market back from competitors
Tasmayee Laha Roy Aug 7, 2020 8:02 AM
Appoints Priyanka Agrawal as Country Head; Rahul Vengalil as Chief Business Officer
exchange4media Staff Jul 21, 2020 3:45 PM
In today’s edition of e4m Creative Zone, we speak to Anadi Sah, ECD, Isobar India on work, clients and acceleration in digital adoption post lockdown
Misbaah Mansuri Jul 15, 2020 8:26 AM
The agency will service the brands from its Gurgaon office, managing digital media buying & planning for both British Council Division and British Council Examinations and English Services India
exchange4media Staff Jun 30, 2020 10:59 AM
The account will be handled by the brand from its Mumbai office
exchange4media Staff Jun 18, 2020 10:49 AM
Thanks to the strong sentiments around the call for 'Make In India', some of these apps are seeing more downloads and greater interest from advertisers, say experts
Tasmayee Laha Roy Jun 9, 2020 8:20 AM
KickStrat consists of 3 months of classroom training and research projects; chosen few will advance to next 3 months of on-the-job training
exchange4media Staff May 26, 2020 4:25 PM
On the webinar panel were Pawan Sarda of Future Group, Neel Pandya of L'Oréal, Shashi Mukherjee of RB and Shamsuddin Jasani of Isobar
exchange4media Staff Apr 27, 2020 8:39 AM
The panellists comprising Future Group's Pawan Sarda, L'Oréal's Neel Pandya, RB's Shashi Mukherjee and Isobar's Shamsuddin Jasani will also answer questions live on ZOOM & FB
exchange4media Staff Apr 24, 2020 8:39 AM
In today's edition of 'Beating All Odds' series, Shamsuddin Jasani, Group MD, Isobar South Asia, speaks to e4m Editor Naziya Alvi Rahman, about strategising to ensure clients are future-ready
Naziya Alvi Rahman Apr 7, 2020 8:14 AM
