isa
AI Business?blur=25

To remain relevant in a dynamic corporate space, marketers are adopting Artificial Intelligence to pave the way for next-generation marketing and advertising that puts the customer at the center

Anjali Thakur May 14, 2019 9:12 AM

Location Data?blur=25

Industry experts explain how location data can be leveraged by brands to enhance creativity

Noel Dsouza May 13, 2019 8:13 AM

Karam Malhotra?blur=25

Guest Column: Karam Malhotra, CEO, SHAREit India says customisation and localisation are key to brands being successful in a market such as India

Karam Malhotra May 9, 2019 9:03 AM

visa?blur=25

Prior to this, Kumar was with Google as Head – Brand & Reputation, Marketing and Strategy

exchange4media Staff May 6, 2019 12:57 PM

Akshay Kumar Policybazaar?blur=25

The TVCs will be aired on the weekend across various TV channels, including Star Sports, Times Now, Republic TV, India TV, ABP News, NDTV, Star Gold, Sony Max, and Zee Cinema

exchange4media Staff May 4, 2019 8:55 AM

Anjali Malhotra Nanda?blur=25

Anjali Malhotra Nanda, Chief Customer, Marketing, Digital & IT Officer, Aviva Life Insurance India, says digital offers better scope in terms of customisation and personalisation

Ruhail Amin May 3, 2019 8:55 AM

Siro?blur=25

This brand refresh syncs with the next phase of Siro’s evolution

exchange4media Staff May 2, 2019 1:06 PM

BVC Moonbow?blur=25

Brand Visage will strategise, plan and execute a comprehensive social media strategy for the brand, elevating its brand awareness, including managing social media presence across platforms

exchange4media Staff Apr 10, 2019 3:53 PM

Mandeep Singh JSL?blur=25

In his new role as CEO, Singh will be providing strategic and marketing leadership for various business verticals of the company

exchange4media Staff Apr 10, 2019 1:30 PM

PPL?blur=25

‘Public performance royalties’ an important source of revenue for record labels

exchange4media Staff Mar 25, 2019 4:07 PM

panel?blur=25

OTT and streaming tech firms disrupting traditional media & entertainment models, says session moderator Abraham Alapatt - President, Group Head-Marketing, Thomas Cook & ISA Executive Council Member

exchange4media Staff Mar 19, 2019 2:46 PM

ISA Conference?blur=25

The 2nd edition of ISA CEO Conference was held on March 18, 2019 at ITC Maratha in Mumbai with the theme ‘The Connectedness Paradox’.

exchange4media Staff Mar 19, 2019 2:46 PM

Sanjay Dawar?blur=25

Dawar, Managing Director, Accenture Strategy explained that in a digitally disrupted and interconnected world, trust can erode in a matter of days

exchange4media Staff Mar 19, 2019 9:37 AM

shivakumar?blur=25

Shivakumar, Group Executive President Corporate-Strategy and Business Development, Aditya Birla, talks about how digital as an emerging market is a huge unifier and not a divider

exchange4media Staff Mar 19, 2019 9:10 AM

ISA Panel?blur=25

At the ISA CEO Conference 2019, industry experts shared their views on how brands can connect with their consumers and think of holistic ways to tackle the advertising ecosystem

exchange4media Staff Mar 19, 2019 8:48 AM

Manish Tiwary Amazon?blur=25

Manish Tiwary, Vice President, Amazon India spoke on ‘The new battle place in an interconnected world'

exchange4media Staff Mar 19, 2019 8:30 AM

sanjay gupta?blur=25

Gupta, Managing Director, Star India, spoke about how only big stories matter in an increasingly cluttered world

Christina Moniz Mar 19, 2019 8:28 AM

Prasun Basu?blur=25

Basu, President South Asia, Nielsen Holdings said for India’s growing retail industry, marketers need to adopt holistic, robust and agile solutions to tap into growing consumer demand

Beryl Menezes Mar 19, 2019 8:28 AM

Harsh Mariwala Marico?blur=25

Harsh Mariwala, Chairman of Marico, delivered a comprehensive talk on how leaders must take on the challenges of the Interconnectedness Paradox at the ISA CEO Conference.

exchange4media Staff Mar 19, 2019 8:21 AM

ISA CEO Conference?blur=25

The second edition of ISA CEO Conference will be held today at ITC Maratha, Mumbai

exchange4media Staff Mar 16, 2019 8:46 AM