irs-2014

"I think fundamentally it is in the right direction and a lot can be done using IRS findings," says Chairman and CEO of PepsiCo D Shivakumar
Abid Hasan Apr 14, 2015 8:09 AM

The Hindu, Dainik Jagran and Amar Ujala express discontent over new findings, calling it ‘stale wine in new bottle’
exchange4media Staff Apr 6, 2015 8:41 AM

Although publishers expected more from IRS 2014, including improvement in methodology, they are happy to have fresh findings. Meanwhile, leading media houses are analysing the latest numbers and will respond with their feedback very soon
Abid Hasan Apr 1, 2015 9:27 AM

In an official statement, HT Media Group says “HT has reaffirmed its position as the No. 1 newspaper of Delhi NCR; HT further strengthened its position as the No. 2 in Mumbai, and Mint as the No. 2 among all business papers.” TOI leads English dailies in the country, according to latest IRS findings
Abid Hasan Mar 30, 2015 8:41 AM

Data suggests TOI has managed to add 3,36,000 lakh readers, while Hindustan Times registered a growth of 1,80,000 lakh readers in 2014
Abid Hasan Mar 28, 2015 9:15 AM