iris
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An extensive range of beautiful gift options for the occasion of Valentine's Day

exchange4media Staff Feb 13, 2018 3:32 PM

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Digital business revenue stands at Rs. 15.4 cr against Rs. 16.2 cr reported during corresponding quarter last fiscal

exchange4media Staff Jan 19, 2018 8:45 AM

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Collaboration is key to expanding financial literacy and equity culture in ‘Unmetro’ regions

exchange4media Staff Dec 12, 2017 12:00 AM

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Launches 'For The Forward' In Celebration Of Creative Network's New Look And Proposition

exchange4media Staff Nov 28, 2017 11:20 AM

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At iris Delhi, Chaitali will be responsible for leading and growing the agency’s creative output for clients in the region, working with clients including Shell and Beam Suntory

exchange4media Staff Oct 10, 2017 12:21 PM

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Let’s Go Social is a specialized service digital agency providing services like social campaigns, data crunching, sales growth, digital footprints and social aura

exchange4media Staff Aug 17, 2017 11:01 AM

Cannes Lions 2017: We need to work hard on print advertising, says Girish Agarwal?blur=25

Girish Agarwal, Non Executive Director of the Dainik Bhaskar Group, and a first-timer at the Cannes Lions festival, gives us his take on it.

Srabana Lahiri Jun 24, 2017 9:52 AM

At 4.87% CAGR, too early to write off print: ABC?blur=25

The Audit Bureau of Circulation (ABC) insists that digital and print media can co-exist

exchange4media Staff May 9, 2017 8:13 AM

Print media now in power-play mode; scrutiny of ad pricing underway across several dailies?blur=25

Eyeing early gains in FY18, several newspaper brands have either hiked ad rates or are mulling the same

Saif Ahmad Khan Apr 6, 2017 8:04 AM

Netcore roundtable: Partner with FB and Google for best results in digital marketing say experts?blur=25

Industry leaders from across industry verticals came together to deliberate on Data Driven Marketing - Challenges and Opportunities at a roundtable organised by Netcore and exchange4media

exchange4media Staff Mar 22, 2017 2:53 PM

Be proud of your curves, Zivame #FitForAll campaign tells women ?blur=25

The online lingerie brand makes a powerful statement with ad; launches the widest range yet in terms of sizes to fit all body types

exchange4media Staff Feb 11, 2017 9:08 AM

Digitisation, MNREGA, affordable housing, liberalising the FDI regime: Broadcasters' take on Union Budget 2017?blur=25

Indian broadcasters laud the government’s effort in presenting a budget that they expect will boost the economy in a structured manner

exchange4media Staff Feb 2, 2017 8:02 AM

IBF demands 'Infrastructure Status' for broadcast and content distribution sector?blur=25

The IBF made this request during a pre-budget consultation held with FM Arun Jaitley on November 26, 2016

exchange4media Staff Nov 29, 2016 12:33 PM

GROUPM, Powered by Mindshare & M/SIX, Wins Malayasia Airlines Global Media Business?blur=25

GroupM won the account following a competitive pitch, which included the incumbent IPG, Starcom, Havas, and Zenith. The appointment is effective May 1st 2016, and covers Global Channel Planning, Media Buying and Optimization, and Search Engine Marketing and Re-marketing. The entire global digital buying will be done by the Malaysia office

exchange4media Staff May 20, 2016 4:27 PM

Lingerie brands choose bold vs subtle campaigns to target consumers?blur=25

Brands in the lingerie space are gradually moving from objectifying women or attracting men's attention to spreading awareness among women about the need to choose the right lingerie

Sarmistha Neogy Apr 18, 2016 7:49 AM

Zivame celebrates Women's History Month with Miss Malini, launches #GirlLove campaign ?blur=25

As part of the campaign, the brand is encouraging women to express their gratitude for other women they admire by complimenting them using the hashtag #GirlLove

exchange4media Staff Apr 6, 2016 5:23 PM

IBF applauds TRAI’s notification on differential pricing of data services?blur=25

Indian Broadcasting Foundation (IBF) has welcomed the TRAI’s decision to rule out differential pricing.

exchange4media Staff Feb 10, 2016 8:07 AM

Network18 appoints Subha Chatterjee as Group Editor – Special Projects?blur=25

In the new role, he will drive special interest and customized properties across all platforms which help organizations connect with their target customers, trade and influencers in an innovative way

exchange4media Staff Dec 12, 2015 3:10 PM

Avian Media rejigs leadership team, appoints Girish Balachandran as chief strategy officer?blur=25

Neha Mehrotra and Shalmana Tendulkar have been appointed as regional heads for Avian North & West, respectively

exchange4media Staff Jul 17, 2015 1:27 PM