instagram
SocialMedia?blur=25

As social media giants educate and encourage a safer online environment, exchange4media speaks to experts to understand its impact on consumers and advertisers

Shikha Paliwal Sep 10, 2019 8:27 AM

3D?blur=25

Brands are using the design of social media platforms for innovative 3D creatives as they fascinate users and clock better results, say industry experts

Shikha Paliwal Sep 9, 2019 8:20 AM

FB?blur=25

According to reports, the list of people who liked the post would still be visible

exchange4media Staff Sep 5, 2019 11:28 AM

oppo smartphones?blur=25

The campaign leverages the power of influencers and the 'Challenge Yourself' contest has been introduced on Instagram to crowdsource meaningful consumer engagement

exchange4media Staff Sep 3, 2019 2:54 PM

VERTICAL?blur=25

Industry experts say with people preferring to watch content on their phones in a vertical position, marketers have moved onto vertical videos, especially to leverage social media platforms

Dolly Mahayan Sep 3, 2019 8:27 AM

Oppo?blur=25

The campaign aims at encouraging consumers to use OPPO Reno2 features to create the most imaginative and unique content

exchange4media Staff Aug 30, 2019 6:47 PM

facebook?blur=25

The company will be rolling out a "confirmed organisation" label in the US for political advertisers who show government-issued credentials to denote their authenticity

exchange4media Staff Aug 28, 2019 6:03 PM

Worldcup?blur=25

According to digital content viewing figures released by The International Cricket Council, Cricket World Cup 2019 emerged as one of the world’s most-watched sporting events

exchange4media Staff Aug 7, 2019 1:55 PM

Facebookimage?blur=25

The brands will be rebranded as 'Instagram from Facebook' and 'WhatsApp from Facebook', the social networking giant has said

exchange4media Staff Aug 3, 2019 1:03 PM

influencer?blur=25

The figures represent about 15 percent of what the report predicts will be an $8.5 billion market this year in spending on global influencer marketing

exchange4media Staff Jul 26, 2019 8:53 AM

Instagram?blur=25

As Instagram tests a new feature to hide the number of 'likes' a user’s post has received, we ask experts what is the likely outcome for influencer-brand association

Shikha Paliwal Jul 25, 2019 7:38 AM

Brands?blur=25

As the #faceappchallenge took over Twitter and Instagram, we spoke to industry experts to decode how brands and marketers are making the most of such social media phenomenon

exchange4media Staff Jul 18, 2019 8:30 AM

OLAout?blur=25

Created by Leo Burnett Orchard and Indigo Consulting, the promotional contest got over 11,000 applications in a week

exchange4media Staff Jul 17, 2019 4:33 PM

Finserv?blur=25

Actress Neha Dhupia launches the second challenge on Instagram; to participate one needs to post video of them saying the tongue twister ‘Better fed bellies make Bachpan better’

exchange4media Staff Jul 13, 2019 8:48 AM

socialMedia?blur=25

UK’s independent industry self-regulation group Advertising Standards Authority recently said anyone with 30,000 followers should be considered a celebrity on social media

Shreshtha Verma Jul 10, 2019 8:56 AM

Socialmedia?blur=25

As brands become more convinced of social media's power, its scope and influence are being tested by marketers in new ways

Shikha Paliwal Jul 9, 2019 8:10 AM

KartikAryan?blur=25

The actor made the announcement by changing his Instagram name from Kartik Aaryan to Manyavar Kartik Aaryan

exchange4media Staff Jul 5, 2019 4:10 PM

Amazon?blur=25

According to the 2019 BrandZ Top 100 Most Valuable Global Brands ranking released by WPP and Kantar, Amazon moves ahead of Apple and Google to end the technology giants’ 12-year dominance

exchange4media Staff Jun 11, 2019 1:11 PM

Irani?blur=25

Irani, Woman and Child Development Minister, posted 3,600 tweets since January 1 and of them 275 mentioned Amethi, her winning parliamentary seat 

Tasmayee Laha Roy Jun 6, 2019 7:46 AM

Election Meme?blur=25

From characters and situations, Avengers: Endgame and Game of Thrones, to Malayalam movie Lucifer, all are being used for creating memes/trolls in social media

Neethu Mohan May 24, 2019 9:48 AM