Together with InMobi, NDTV will now be able to offer a bouquet of innovative ad units native to its news content, thereby further re-inventing the user experience

exchange4media Staff Sep 27, 2014 3:19 PM

As part of this partnership, InMobi's anonymous data set of global mobile consumer activity will be combined with Factual's location-based data to build geo-derived audience segments worldwide

exchange4media Staff Sep 2, 2014 7:55 AM

As per the company's numbers for the period ending December 31, 2013, its user base is second only to Facebook, which had announced last month that it reaches 945 million active users

Sonam Gulati Feb 17, 2014 7:57 AM

This platform enables mobile publishers & app developers to effortlessly create and serve native ads, thereby increasing user engagement & better monetisation for publishers

exchange4media Staff Jan 30, 2014 8:24 AM

With online streaming of TV content & customisation, convenience provided by the platform, can mobile (now second screen) become the primary medium?

Saloni Surti May 23, 2013 9:43 PM

Naveen Tewari of InMobi, Neil Patel of Crazy Egg & KISSmetrics, and Tarkan Maner of Dell WYSE share best practices for budding entrepreneurs

Sai Prasanna Nov 12, 2012 7:30 PM

Industry experts believe it’s time for mobile mktg in India to understand consumer behaviour before leveraging new technologies

Priyanka Nair Oct 11, 2012 9:16 AM

The mobile advertising network looks to expand its portfolio of offerings for mobile app developers

exchange4media Staff Aug 1, 2012 7:32 PM

Latkar will lead all aspects of marketing for InMobi, aligning the marketing strategy and brand positioning to embrace a new hyper-growth phase

exchange4media Staff Jul 13, 2012 8:24 PM

InMobi appoints Sandeep Deshpande as Country General Manager, India and Vishal Nongbet as Business Head of Brands

exchange4media Staff May 3, 2012 7:13 PM

Large brands are dedicating bigger portions of their digital advertising budgets to mobile as there is now a better understanding of the platform, says Naveen Tewari, CEO, InMobi

exchange4media Staff Apr 28, 2012 9:24 AM

InMobi’s Mobile Media Consumption Survey suggests India is far more mobile centric than developed markets in Asia and elsewhere

exchange4media Staff Mar 2, 2012 7:50 AM

After the digital revolution, is mobile advertising set to be the biggest turnaround of the decade? An indepth analysis by exchange4media

Rahul Dubey Feb 13, 2012 7:36 AM

Anita Swan will spearhead InMobi’s marketing strategy for the region alongside the global executive team. She moves from Alcatel-Lucent

exchange4media Staff Jan 19, 2012 9:14 AM

Anita Swan will spearhead InMobi’s marketing strategy for the region alongside the global executive team. She moves from Alcatel-Lucent

exchange4media Staff Jan 19, 2012 9:12 AM

Bangalore-based mobile ad network, InMobi, has received a $200 million investment early this week from internet company Softbank Corp. The funding by Softbank Corp will take place in two parts – the first tranche of $100 million has been given in September 2011, while the second tranche of $100 million will be released in April 2012.

exchange4media Staff Sep 16, 2011 12:00 PM

InMobi and NDTV have entered into an exclusive partnership to bring mobile ads to consumers on NDTV’s mobile applications. Under the terms of the partnership, InMobi will have exclusive rights to monetise NDTV’s mobile applications for Apple iOS and Google Android devices in India and international markets.

exchange4media Staff Aug 24, 2011 9:02 AM

This acquisition helps InMobi address the complexity of planning, creating, distributing, and measuring of rich media mobile ads for brands and agencies in India and globally.

exchange4media Staff Aug 4, 2011 8:56 AM

InMobi’s Mobile Insights Report reveals that the reach of the mobile internet has continued to grow at a steady ten per cent in the Asia pacific, and that nearly half the 18 billion monthly ad impressions served were in India.

exchange4media Staff Jun 9, 2011 8:54 AM

An inMobi study reveals that 80 per cent of mobile web users in Asia Pacific use their devices for shopping, and these shoppers are also influenced by mobile advertising, which is very effective in reinforcing offline advertising at the point of sale.

exchange4media Staff May 5, 2011 10:10 AM