influencer
Consolidate budgets and utilise them for a Class A, subject expert influencer, which will lend the asset or engagement a greater lifetime value, says Abhishek Gupta, Founder and CEO of Sterling AG
Abhishek Gupta Aug 3, 2017 8:04 AM
A study by MarketingLand suggests that 90% of buying decisions are influenced by online reviews
Mitchelle Carvalho Jul 29, 2017 7:51 AM
A recap of the most important stories that you may have missed this week
exchange4media Staff Jul 22, 2017 7:46 AM
Brands are now looking at achieving substantial marketing objectives with influencer marketing
Venkata Susmita Biswas and Misbaah Mansuri Jul 17, 2017 7:40 AM
Increased mobile web penetration also a key contributor to growth in active social media usage
exchange4media Staff Jan 4, 2017 8:05 AM
Some celebrities and influencers like Kim Kardashian use #ad when they post endorsements of products. There are also about 5 lakh posts that use #advertisement and three million posts that use #ad on the photo sharing social media platform
Venkata Susmita Biswas Dec 8, 2016 8:25 AM
US consumer advocacy group presses for action against undisclosed endorsements on Instagram
exchange4media Staff Dec 2, 2016 8:28 AM
Viacom 18’s Raj Nayak took home the maiden ‘exchange4media Influencer Award’ this year at its flagship property the exchange4media conclave. Here’s what industry stalwarts had to say on Raj Nayak’s win
exchange4media Staff Nov 21, 2016 9:09 AM
The exchange4media Influencer award will raise a toast and celebrate such an individual who has been a Game-Changer in his/ her own right and set new trends for the industry to follow at the exchange4media conclave every year
exchange4media Staff Nov 10, 2016 9:34 AM
Blogmint's Influencer Marketing Outlook 2016 also stated that 83 per cent of marketers who engaged in influencer marketing in 2015 found it effective
exchange4media Staff Jan 6, 2016 9:25 AM
Blogmint's Influencer Marketing Outlook 2016 also stated that 83 per cent of marketers who engaged in influencer marketing in 2015 found it effective
exchange4media Staff Jan 6, 2016 7:52 AM
