influencer

Experts to decode the dos and don’ts of Influencer Marketing at the event
exchange4media Staff Jun 10, 2019 5:59 PM
Guest Column: Leenet Nair, Digital Strategist with Vibrant Advertising examines if we are getting too euphoric about Influencer Marketing
Leenet Nair Jun 10, 2019 8:56 AM

The ‘Har Ghar Surakshit’ campaign features influencers sharing their perspective on home safety
exchange4media Staff Jun 8, 2019 8:27 AM

The move will enable the essence of real word of mouth marketing in the ecosystem through ordinary digital citizens
exchange4media Staff May 29, 2019 1:34 PM

Gupta, Director, Kent Ro Systems Ltd talks about venturing into automotive security systems, the marketing strategy and more
Shweta Raaj Singh May 27, 2019 7:26 PM

Brand ambassadors Katrina Kaif, Shweta Bachchan Nanda and Prabhu Ganesan took to Instagram to mark their participation
exchange4media Staff May 13, 2019 3:37 PM

The brand has launched a digital film that triggers nostalgia by asking millennial influencers about memories of mothers and how she used coconuts in different ways
exchange4media Staff May 13, 2019 2:11 PM

Since its inception, the platform has driven more than 70,000 paid fitness transformations and has built a strong, highly-engaged online community of 5,00,000 members
exchange4media Staff May 10, 2019 2:47 PM

Admitad's Annual Report also noted the growing trend of influencer marketing, which is expected to become the traffic channel promising the most dynamic growth
exchange4media Staff Apr 29, 2019 5:21 PM

Surana, VP, New Product Development, DS Group spoke about the growth of influencer marketing in India and how it is helping brands
exchange4media Staff Apr 29, 2019 1:21 PM

As part of Idea 4G #IndiaKaLiveNetwork initiative, the campaign is an attempt to bring alive the experience of video calling with a renowned celebrity in real time
exchange4media Staff Apr 8, 2019 2:22 PM

Ashutosh Harbola, CEO & Co-founder of Buzzoka spoke about emerging trends, how social media influencers will shape the elections, new-age influencers and more
Anjali Thakur Apr 1, 2019 8:26 AM

From ‘trending’ to ‘hot & viral’ to ‘gossips’, the platform has a dedicated corner for new-age content
exchange4media Staff Mar 28, 2019 1:08 PM

Conceptualised by Publicis Italy, the campaign takes aim at the clichés of social media by emphasizing where the real power exists: in the hands and the feeds of the followers
exchange4media Staff Feb 6, 2019 3:35 PM

The service will help brands and agencies cater to the interest of the audience in Tier-2 and Tier-3 cities and rural markets.
exchange4media Staff Feb 5, 2019 2:38 PM

In the integrated solution, Konnect Insights and Qoruz bring together the power of social listening & analytics and influencers discovery, insights and reach
exchange4media Staff Feb 1, 2019 3:34 PM

The new avenue allows brands to connect with influencers and celebrities directly, without paying a commission
exchange4media Staff Jan 14, 2019 12:39 PM

In conversation with President, Dailyhunt, who recently won e4m Influencer of the Year award
exchange4media Staff Dec 6, 2018 8:27 AM

Stakeholders of the influencer economy agree that the attempts to clean up the ecosystem or ‘drain the swamp’ are welcome, but not enough.
Venkata Susmita Biswas Nov 26, 2018 8:23 AM