Maxus bags media mandate for Infiniti Retail?blur=25

This mandate will cover the entire media end-to-end solutions for TV, Print, Digital, Radio, Cinema etc. Maxus will also be managing the Social Assets of brand Croma and driving their Social strategy

exchange4media Staff Apr 13, 2016 8:57 AM

Croma reaches out to target group with 3D innovation?blur=25

Leveraging OOH, the retail giant from Tata Sons recently came up with innovations conceptualised by MOMS in Mumbai, Delhi & Bangalore that sought to give a larger than life look to the range of products available

exchange4media Staff Jul 19, 2014 10:33 AM

Will tablets bridge the digital divide??blur=25

Advertisers are banking heavily on the data-enabled mobile and tablet market, reflected in the launch of new apps. But is this optimism well placed?

Rahul Dubey Jan 23, 2012 3:21 PM

Pitch Exclusive: Sumit Sahay to share Croma’s tech retailing strategy?blur=25

In its four years of existence, Croma has become the leading large format CDIT retailer in the country. Sumit Sahay, Marketing Head, Infiniti Retail (Croma), will be sharing how the retail chain has gone from just one store to 66 stores today and has reported a 2010-11 turnover of Rs 1,549 crore.

exchange4media Staff Oct 11, 2011 9:57 AM