Guest Column: Basant Dhawan, CEO-English & Business News, Network18, says technology and innovation have been the backbone of an impactful news viewing experience

Basant Dhawan 1 day ago

The biggest Exit Poll for the General Elections across News18 Network - coverage starts on 19th May 19 from 5 pm onwards

exchange4media Staff 2 days ago

Industry experts agree that elections are a big reason behind this shift, but it is not the only reason for a surge of FMCG brands on news channels

Moumita Bhattacharjee 2 days ago

For the 2019 General Election, parties have come up with more ad jingles than ever before and we take a look at how they have been using radio to effectively reach out to voters

Dolly Mahayan 5 days ago

The new initiative will strengthen the content collaboration between the two media houses and deepen their ties as they begin sharing journalistic resources

exchange4media Staff 1 week ago

Kedar Apte, Vice President, Marketing, Castrol India Limited, spoke about the brand's communication strategy and says they are focused on purpose-driven marketing

Dolly Mahayan 1 week ago

Guest Column: Tarun Rai, Chairman & Group CEO, Wunderman Thompson South Asia explains how nearly one-third of the voting population is unable to vote because of living outside of their domicile

Tarun Rai 1 week ago

The video which also features the star cast of Student of the Year 2- Tiger Shroff, Tara Sutaria and Ananya Pandey, highlights the key message to ‘think before you vote’

exchange4media Staff 03-May-2019

A week-long election awareness campaign emphasizes the significance of voting and how one vote can make a difference

exchange4media Staff 02-May-2019

Guest Column: Sharma, Mentor, The Lentils Institute explains how parties have resorted to different ways of spreading fake news via social media ahead of the elections

Anup Sharma 01-May-2019

The unique initiative switches the regular cursor on the ScoopWhoop website and their office systems with a modified hand cursor where the index finger is inked and says GO VOTE!

exchange4media Staff 29-April-2019

The special programming will be aired throughout the day on India News Rajasthan on 29th April

exchange4media Staff 26-April-2019

This pan-India campaign is being supported widely by print and social media besides posters and counter cards placed in every participating Subway outlet to inform the guests.

exchange4media Staff 23-April-2019

Kunal Shelar, Founder & CEO, Vmoot talks about the Q&O platform where users can post questions as a debate or as an interactive poll, and discuss issues related to politics, local affairs, sports, etc

Tasmayee Laha Roy 23-April-2019

The campaign aims to address issues of voters by highlighting their concerns in front of the respective parties and candidates

exchange4media Staff 22-April-2019

We bring you a round up of the news making headlines this past week

exchange4media Staff 20-April-2019

This tongue in cheek campaign #ChooserNotLoser has been created by Tilt Brand Solutions and produced by Tilt Studios

exchange4media Staff 17-April-2019

Snapchat has also designed a range of creative tools including filters, stickers, Bitmoji, lenses, and Snap Map integrations, especially for the election.

exchange4media Staff 10-April-2019