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Finally, TRAI bells the cat; b’casters to follow 10+2 ad cap from October

The first phase, starting June 1, will see ad restrictions to 30 min; from July to September, it will be 20 min of ads. There are, however, quite a few voices of dissent

Abid Hasan May 28, 2013 1:43 AM

AAAI – IBF resolve impasse, ads to be back on air today

In a late night compromise arrived between AAAI and IBF, channels have agreed to accept May 2013 ROs already received by them

exchange4media Staff May 3, 2013 9:40 PM

AAAI – IBF resolve impasse, ads to be back on air today

In a late night compromise arrived between AAAI and IBF, channels have agreed to accept May 2013 ROs already received by them

exchange4media Staff May 3, 2013 9:39 PM

B'casters to pull out ads based on gross amount ROs from agencies

IBF has sent a diktat to all channels to not run ads based on gross amount ROs. Except regional channels, all channels are expected to follow suit starting today

exchange4media Staff May 1, 2013 7:31 PM

Broadcasters shift to net billings, creating a flash point with agencies

It is in lieu of Income Tax department sending notices to b’casters demanding tax payable on the 15% difference between what b’casters bill & their net realisation

exchange4media Staff Apr 26, 2013 6:42 PM

TRAI toughens stance on ad cap, seeks quarterly report

The regulator has taken cognizance of broadcasters failing to adhere to 10+2 ad cap. TRAI & broadcasters to meet today to sort out the issue

Abid Hasan Apr 11, 2013 2:29 AM

Advertisers & broadcasters unhappy over TRAI notification

Stakeholders say self regulation is the way to go as they see the notification as curtailment of their revenue source and creative freedom

Abhinav Trivedi Mar 29, 2013 7:02 PM

IBF concerned over TRAI’s mandate for quarterly ad cap report

In order to monitor 10+2 ad cap compliance, b’casters are mandated to report the duration of advertisement carried in their channels on quarterly basis

Abid Hasan Mar 28, 2013 8:04 PM

Broadcasters to pull out analogue signals from Sunday midnight

The announcement comes after a recent IBF meeting. We are committed to the successful implementation of digitisation in India, said IBF Prez Man Jit Singh

exchange4media Staff Mar 28, 2013 7:05 PM

TRAI notice on ad cap has broadcasters up in arms

Broadcasters are challenging TRAI’s authority in issuing such a diktat on ad caps and allege that the regulatory body is overreaching itself

Abid Hasan Feb 21, 2013 9:09 PM

BCCC issues 2 more advisories for non-news TV channels

BCCC has approved advisories pertaining to sexualisation of children & health and safety of children participating in TV shows

exchange4media Staff Dec 26, 2012 7:23 PM

TAM’s TV data release to be delayed further

Following Govt of India’s request to TAM to withhold data release of news channels, industry has agreed to defer data release for all genres

Noor Fathima Warsia Dec 19, 2012 8:24 PM

Did industry miss TAM data?

As the industry gears to the ratings release on December 19, exchange4media takes a quick look on how the past 10 weeks, with no ratings, have been

Shobhana Nair Dec 18, 2012 9:03 PM

Channels spread digitisation awareness ahead of deadline

From partnering with cable operators to launching extensive campaigns, broadcasters are going all out to educate consumers

Synjini Nandi Oct 22, 2012 7:42 PM

Industry decides to temporarily defer TV ratings

TAM data will not be released for a nine-week period beginning October 7, 2012. Data will resume, and be available for all weeks, from December 19, 2012

Noor Fathima Warsia Oct 17, 2012 8:37 PM

Industry to meet on Oct 11 for TV data suspension

The agenda of the meeting is for a joint consensus on TV ratings data suspension for the initial days of digitisation rollout

Noor Fathima Warsia Oct 10, 2012 2:19 AM

ISA-AAAI-IBF to meet TAM on Oct 11 on data suspension

The agenda of the meeting is to arrive at a joint consensus on TV ratings data suspension for the initial days of digitisation rollout

Noor Fathima Warsia Oct 9, 2012 3:01 AM

"TV ratings data should be briefly suspended from Nov 1"

Even as the move is resisted by agencies and advertisers, broadcasters are convinced viewership should not be reported till “digitisation settles”

Noor Fathima Warsia Oct 9, 2012 2:21 AM

ITF rescheduled: Courtesy revised DAS deadline

“At this stage, our priority is to ensure that we put in all the industry might behind digitisation,” says IBF President Uday Shankar

exchange4media Staff Sep 14, 2012 8:57 PM

TRAI sets Aug 21 deadline for interconnection deals

Failing which, TRAI will intervene between MSOs & broadcasters to stipulate tariff & carriage norms for DAS

Noor Fathima Warsia Aug 13, 2012 8:11 PM