Homeshop18 appoints Rashmi Berry as CMO?blur=25

Berry is responsible for building and establishing the ‘HomeShop18’ brand across the business verticals of TV, web and mobile

exchange4media Staff Jul 25, 2012 2:59 AM

HomeShop18 unveils online bookstore?blur=25

The acquisition of has helped HomeShop18 strengthen its books business. Over 10 million titles are now on offer across categories

exchange4media Staff Mar 1, 2012 4:05 AM

E-shopping sets new trends this Diwali season?blur=25

With Diwali round the corner, e-shopping has gathered momentum with such portals seeing a plethora of new brand introductions along with consumer engagement offers. Already, players like HomeShop18 have seen 40 per cent growth in Diwali sales.

Priyanka Nair Oct 19, 2011 8:23 AM

Homeshop18 launches Next-Gen e-commerce portal?blur=25

Virtual retail firm Homeshop18 has built a new e-commerce portal to re-brand their online presence completely, integrating heavily with social media and search engines to bring in new users.

exchange4media Staff Mar 4, 2011 7:31 AM

Making ads interactive on television?blur=25

Set top boxes give advertisers two-way communication into the living rooms across the nation and people are starting to explore the nascent medium.

Gopal Sathe Feb 14, 2011 7:33 AM

Home Shop18 appoints Lowe Lintas as its advertising partner?blur=25

Lowe Lintas has defeated the likes of McCann, Saints and Warriors, Percept and Contract, who were contending for the advertising duties of Home Shop18 which was put on a pitch nearly a month back, to win the business.

Preeti Hoon Sep 29, 2010 8:01 AM