No takers for programmatic buying??blur=25

The automated system of buying ads maybe the latest trend in digital marketing, but marketers and publishers are not exactly rushing to embrace the technology yet. We find out why...

Abhinn Shreshtha Aug 25, 2014 9:57 AM

Networkplay to increase focus on mobile & online video advtg under new management?blur=25

This announcement is part of the ongoing process for enhancing the future strategic focus. The aim is to provide data-driven value creation for the growing Indian publisher industry

exchange4media Staff Jul 19, 2014 9:56 AM

Networkplay restructures, rebrands divisions?blur=25

NetworkPlay announces a large scale top level restructuring and rebranding, launching new specialised divisions to cater to advertising across multiple mediums

exchange4media Staff Apr 4, 2011 9:22 AM