Coffee retailing in India is a 72-year old idea?blur=25

Many may think Bru Café World is a unique proposition of brand extension but a few know that coffee retailing in India started in the 1940s

Priyanka Nair Jul 31, 2012 9:04 PM

The how and why of pitching?blur=25

Fiercely-fought pitches have been at the centre of several account movements in the last few months, but what the industry lacks is ‘pitch science’

Dipali Banka Jun 6, 2012 7:13 PM

Gopal Vittal heads back to Bharti Airtel?blur=25

Bharti Airtel has appointed Gopal Vittal as Group Director - Special Projects. Prior to this, Vittal was with Hindustan Unilever

Noor Fathima Warsia Feb 3, 2012 7:35 AM

HUL’s Srikanth Srinivasamadhavan heads to HSBC India?blur=25

Hindustan Unilever’s General Manager-Media Services, South Asia, Srikanth Srinivasamadhavan, is headed to HSBC India as Head – Marketing.

Noor Fathima Warsia May 26, 2011 8:17 AM

The Vivel soap opera?blur=25

Riding high on its distribution strength and brand ambassadors like Kareena Kapoor and Trisha Krishnan, Vivel is becoming a strong challenger brand to HUL’s Lux.

Pallavi Srivastava May 13, 2011 9:24 AM

HUL consolidates OOH with Lintas Media Group?blur=25

As an outcome of a review, FMCG giant Hindustan Unilever has re-evaluated its choice of OOH agency and consolidated the business with Lintas Media Group.

Fatema Rajkotwala Jan 24, 2011 7:14 AM