In the Top 10 Advertisers list, FMCG brand Hindustan Lever and ITC Ltd continued to lead

exchange4media Staff Jan 8, 2018 8:55 AM

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

exchange4media Staff Dec 13, 2017 8:55 AM

Experts claim Print and TV Industry were heavily affected by the move whereas Digital made hay

Venkata Susmita Biswas Nov 8, 2017 8:55 AM

The firm stepped up advertising and promotion spends to support innovations during the quarter

exchange4media Staff Oct 26, 2017 7:11 AM

Out of 114 advertisements against which complaints were upheld, 51 belonged to the Healthcare category, 31 to the Education category, followed by 17 in the Food & Beverages category, five in the Personal Care category, and 10 advertisements from other categories

exchange4media Staff Oct 26, 2017 6:55 AM

Phatak will also join the HUL Board of Directors. The appointment will be effective from 1st December, 2017

exchange4media Staff Oct 13, 2017 4:08 PM

With Diwali almost here, Amazon took the no.1 spot in Top 10 Brands while Hindustan Lever ruled Top 10 Advertisers

exchange4media Staff Oct 13, 2017 8:40 AM

Lalitha Jewellery returned to its top spot while e-commerce giants Flipkart and Amazon.in were nowhere to be seen in BARC’s Top 10 Brands for Week 39 (September 23-29)

exchange4media Staff Oct 9, 2017 8:42 AM

Havmor, the ice cream brand, has launched a new advertising campaign aimed at informing people that Havmor ice cream is made from real milk

Venkata Susmita Biswas Oct 9, 2017 8:41 AM

HUL’s Comfort Fabric Conditioner ad takes a ‘Chota Step’ towards a ‘Badi Baat’

exchange4media Staff Sep 16, 2017 7:56 AM

Backed by some big ad spends, herbal and ayurvedic products have managed to command a staggering size of the 45K crore personal care market in India

Ruhail Amin Aug 1, 2017 7:43 AM

In this new role, Travadi will report into Maneesheel Gautam, Digital Leader of Mindshare South East Asia. He will focus on establishing Mindshare as the champion in digital targeting with data and measurement, enabling the agency’s portfolio of brands to adapt to FAST digital growth models that are unique to the region

exchange4media Staff Feb 9, 2017 8:59 AM

Under challenging market conditions, HUL’sdomestic consumer business was flat. During the quarter, the squeeze in liquidity resulted in reduced trade pipelines and lower consumer off take.

exchange4media Staff Jan 24, 2017 5:27 PM

The appointment was approved by the Board of Directors of the Company today.

exchange4media Staff Jan 24, 2017 4:29 PM

The Advertising Club (TAC) India hosted the 16th edition of the “EFFIE AWARDS INDIA 2016” in Mumbai with over 1000 people from across the industry attending the prestigious event

exchange4media Staff Dec 17, 2016 8:42 AM

The centre has been launched on a pilot basis with the aim to provide a holistic approach to address the inter-connected issues of poor hygiene, lack of safe drinking water and poor sanitation in urban areas

exchange4media Staff Nov 21, 2016 8:02 AM

Chhaproo's last assignment was Media head Snapdeal as reported exclusively by exchange4media

Priyanka Mehra Aug 1, 2016 8:29 AM

His next destination remains unknown as of now

Priyanka Mehra Jul 28, 2016 8:33 AM

Hero MotoCorp Ltd drives away with the Automobile Disruptor of the Year. Hindustan Unilever Limited bags the CSR Disruptor of the Year.Union Bank of India wins Banking Disruptor of the Year

exchange4media Staff Mar 22, 2016 6:01 PM

To celebrate the anniversary both companies showcased some of their campaigns and milestones for HUL brands over the years at an event in Mumbai.

exchange4media Staff Nov 19, 2015 11:42 AM