As per the data, Week 22 saw more new brands in the top ten list

exchange4media Staff Jun 12, 2020 8:42 AM

According to BARC Week 21 data, while the total number of ad insertions for brands has risen by 12.59%, there are new entrants among the top ten brands too

exchange4media Staff Jun 5, 2020 8:35 AM

Among the new entrants in the BARC top-10 brand category for Week 20 are Mobile Premier League, Lifebuoy Toilet Soap, Star Network and Eno

exchange4media Staff Jun 2, 2020 9:06 AM

The ventilators are being delivered to the Thane Health Department for use in several hospitals across the state

exchange4media Staff May 30, 2020 12:00 AM

Laptops, Notebooks, Petroleum Jelly, Hairdryers & Events/IT are among the top ten categories that stopped advertising in March and April, due to COVID-19

exchange4media Staff May 11, 2020 9:07 AM

As per the report, advertising volume was largely stable in week 16. It dropped merely by 1% as compared to week 15

exchange4media Staff May 1, 2020 8:54 AM

The advertiser has witnessed a 13.94% growth in the total number of insertions in week 15

exchange4media Staff Apr 28, 2020 7:51 AM

Apparao was previously associated with brands such as Hindustan Unilever, Amazon and Godrej Consumer Products Limited

exchange4media Staff Apr 20, 2020 12:10 PM

In March 2020, news genre witnessed a drop of 2% and recorded a total 29% share in ad volume as compared to 31% in February

exchange4media Staff Apr 17, 2020 8:12 AM

HUL launches national mass-communication campaign titled ‘#BreakTheChain / #VirusKiKadiTodo’

exchange4media Staff Apr 8, 2020 4:05 PM

Dey has taken over as Head Communication and Sustainability, Nutrition & Special Projects

Nafisa Shaheen Apr 1, 2020 5:17 PM

The Coronavirus advisory for maintaining hygiene led to a spike in brand insertions in the hand wash or liquid soap category

exchange4media Staff Mar 30, 2020 8:41 AM

There was a 2.1% jump in the number of brands in terms of advertisements as compared to the previous week

exchange4media Staff Mar 24, 2020 8:43 AM

The top ten brands saw a decline of 24.68% in the number of total ad insertions

exchange4media Staff Mar 17, 2020 7:56 AM

The TVC will be featured and distributed across broadcast and online platforms

exchange4media Staff Mar 2, 2020 5:01 PM

Reckitt Benckiser India took the second position with 132883 insertions and ITC stood at number three with 51958 insertions

exchange4media Staff Feb 24, 2020 8:40 AM

The TAM report also shows advertising trends during 2019, with a peak in advertising during the months of April and May due to IPL 12 and also during October due to the festive season

Sonam Saini Jan 20, 2020 9:24 AM

FMCG brand leaders like Suresh Narayanan, Bharat Puri, Nikhil Prasad Ojha & Deepak Iyer spoke about relentless innovation & growth strategies built on sustainability

Christina Moniz Dec 19, 2019 8:59 AM

Former HUL Chairman, Padma Vibhushan Ashok Ganguly, and HUL Chairman Sanjiv Mehta attend the launch of the book in which Sitapati has captured his experiences as the inside man of HUL

Shikha Paliwal Dec 16, 2019 8:51 AM

Mindshare India won the maximum of 18 Gold, 13 Silver and 4 Bronze Awards at The Advertising Club Bangalore’s Big Bang 2019

exchange4media Staff Nov 18, 2019 9:08 AM