hindi-gec
Khatron Ke Khiladi 6 takes off with a thrilling start

The reality show which replaces the top show Bigg Boss 8 in the weekend slot brings in good ratings in its first week. Historical drama Chakravartin Ashoka Samrat, which replaces Bigg Boss 8 in the weekday slot, too performs well

Collin Furtado Feb 13, 2015 8:15 AM

Zee TV and Life OK ratings ride on 'Happy New Year', 'Life OK Screen Awards'

Zee TV gained the maximum ratings in week 5 and overthrew Colors to occupy the No. 2 spot; Life OK took back the No. 4 spot on the back of 'Life OK Screen Awards'

exchange4media Staff Feb 9, 2015 8:40 AM

Week 5 ratings: Zee TV gains second spot;Life OK climbs back to No.4 spot

Life OK managed to gain back the fourth spot from Sab TV as its ratings saw a big leap ahead. Zee TV gained the maximum ratings during the week and managed to overthrow Colors to take No.2 spot, while Sony Entertainment Television too saw its ratings climb higher this week. On the other hand, Star Plus, Colors and Sab TV declined this week.

exchange4media Staff Feb 6, 2015 1:19 PM

What's weighing Sony Pal down?

Shows that failed to catch enough eyeballs? Ambiguous marketing communication? Sony Pal navigates through troubled waters

Collin Furtado Feb 5, 2015 9:43 AM

Saath Nibhana Saathiya & Yeh Hai Mohabbatein push Star Plus ahead in week 4

Here's taking a look at the shows that performed well and not so well for Hindi GECs in week 4

exchange4media Staff Feb 2, 2015 8:24 AM

 Week 4 ratings: Zee, Life OK and SAB slip; Star Plus rises

Star Plus' ratings shoot up to 659 million GVTs in week 4 from 613 million GVTs in week 3

exchange4media Staff Jan 31, 2015 2:08 PM

 Week 3 ratings: All Hindi GECs record a decline; Star Plus and SET hold ground

Life OK ranks below SAB TV; Colors saw its ratings fall to 485 million GVTs from 510 in week 2

exchange4media Staff Jan 23, 2015 1:40 PM

Mahakumbh and Taarak Mehta push Life OK and SAB TV to the fore

We review ratings of shows that performed well and not-so-well for Hindi GECs in week 52

Collin Furtado Jan 5, 2015 8:07 AM

Old and reliable shows Kumkum Bhagya and CID rose to the occasion for Zee and Sony

While long-running serials like Diya Aur Baati Hum on Star Plus fell in ratings, others like Taarak Mehta Ka Ooltah Chashma on SAB and Kumkum Bhagya and Jamai Raja on Zee boosted ratings in week 47

Collin Furtado Nov 28, 2014 8:38 AM

Week 42 ratings: Sony loses ground, Colors holds on to No.2 spot

All Hindi GECs witnessed a rise in ratings with the exception of Sony Entertainment Television

Collin Furtado Oct 27, 2014 8:00 AM

Colors and Life OK face off week after week for No.3 spot

With the top two spots occupied by Star Plus & Zee, the tug-of-war seems to be between Colors & Life OK. TAM data for week 30 shows Colors (398 GVTs) regained the

Collin Furtado Aug 4, 2014 7:50 AM

How active is the Hindi GEC genre on digital?

Hindi GECs lag behind other genres in terms of engaging the audiences innovatively despite having a robust presence on digital platforms

Abhinav Trivedi Feb 18, 2014 9:14 AM

How IPL gets it right every time? Learnings for b'casters...

IPL 6 first week ratings demonstrated that the cricket extravaganza has hit a six. What is it that IPL does right every time? e4m decodes...

Abhinav Trivedi Apr 15, 2013 9:29 PM

IPL fever hits Hindi GECs

As per TAM data for Week 14 (CS 4+, HSM markets), Colors lost 35 GRPs, Zee TV lost 22, whereas Sony lost 11 GRPs. Star Plus lost only 7 points

Abhinav Trivedi Apr 12, 2013 7:28 PM

GEC Watch: Sony back in No. 3 spot

TAM data for Week 33, 2011, shows Star Plus further strengthening its position with its GRP at 304. Sony overtook Zee TV to return to the No. 3 position even as Zee TV’s GRPs remained unchanged at 190.

exchange4media Staff Aug 19, 2011 9:50 AM

And the overall Hindi GECs report card shows…

Even as most Hindi general entertainment channels have seen depleted ratings, Colors had added a chunk to its scorecard as per data from TAM Media Research.

Fatema Rajkotwala Feb 24, 2011 7:39 AM

Markand Adhikari announces his return to Hindi GECs with 3 new channels

Markand Adhikari, the man behind four successful channels, has announced his return to the Hindi GEC fold with the launch of three new channels by January 20, 2011.

Fatema Rajkotwala Jan 17, 2011 8:55 AM

Noorings: From the one show that changes it all...

...To a number of shows that keep you on top. At least that is what seems to be working for Star Plus right now. Despite some of the big ticket shows on Hindi general entertainment channels, Star Plus has stayed comfortably ahead of competition. Is the ‘three-on-top’ or ‘no clear leader’ syndrome of the Hindi GEC still valid?

Noor Fathima Warsia Oct 18, 2010 10:45 PM

Comedy genre: Under-tapped or well-exploited in India?

Bringing in the laughs, it seems, is paying rich dividends to channels like SAB TV and Mastiii. SAB has been outdoing channels like Imagine and STAR One. On the other hand, Mastiii’s mix of music served up with some comedy is also working. The question, however, is has there been enough experimentation in the comedy genre or is there still untapped potential here?

Shikha Oct 14, 2010 12:25 PM

Noorings: Reliance Broadcast & CBS, but no Hindi GEC yet? A tad disappointing…

It is one of the most talked-about international partnerships in recent times. Finally, CBS, the international media giant that gave shows like the ‘CSI’ series and sitcoms such as ‘Big Bang Theory’ and ‘How I Met your Mother’, is finally in India. And the partner is Reliance Broadcast, which by no means is a small scale or “safe” player. When the two come together, the expectations are sky-high. And perhaps that was the reason that a Hindi GEC missing from the first set of announcements was a tad disappointing.

Noor Fathima Warsia Aug 23, 2010 8:39 AM

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