health
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Kainaz Karmakar and Harshad Rajadhyaksha, Chief Creative Officers, Ogilvy India speak to exchange4media on the big win at Cannes 2018, working with Sonal and they decode what makes people stick to the agency for the longest of time.

Misbaah Mansuri Jul 6, 2018 8:57 AM

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India wins 4 Lions in total including one Gold, two silver and one bronze. Grey India, DDB Mudra, and McCann Health win the Health&Wellness Lions

exchange4media Staff Jun 19, 2018 9:00 AM

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There will be shortlists in five categories, refreshing sessions and announcement of awards in the Health & Wellness and Pharma Lions Categories where 13 shortlists are from India

exchange4media Staff Jun 18, 2018 8:50 AM

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Entries from McCann Health, DDB Mudra, Grey India, JWT, and TBWA India India have been shortlisted.

exchange4media Staff Jun 18, 2018 8:49 AM

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Brand experts feel Horlicks will have to come clean on the claims against it to retain the brand image

Misbaah Mansuri Jun 7, 2018 9:00 AM

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GlaxoSmithKline begins the process of reviewing its global media planning and buying business. In India, the account is managed by WPP’s leading agency Mindshare India.

exchange4media Staff Jun 4, 2018 8:54 AM

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The campaigns have been sent for the Cannes Creative Effectiveness Lions category. #ReleaseThePressure had won one silver, while Savlon Healthy Hand Chalk Stick had won two Gold, one Silver and four Bronze last year

exchange4media Staff May 30, 2018 8:53 AM

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The mandate includes handling communication strategy, engagement planning and management of the brand’s digital assets.

exchange4media Staff May 21, 2018 4:47 PM

Fortis RepIndia?blur=25

The mandate includes building upon the brand’s existing digital presence, as well as creating new communication channels to enhance brand equity and awareness.

exchange4media Staff May 15, 2018 1:18 PM

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As the world gets ready to celebrate Mother’s Day on Sunday, we caught up with women business leaders to understand what motherhood and maternal bond mean to them.

Naziya Alvi Rahman May 11, 2018 9:00 AM

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Kaif will also be the face of Tropicana Essentials IRON, a range of functional juice blends designed to address nutritional gaps in urban consumers’ diet

exchange4media Staff Apr 16, 2018 12:47 PM

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Anika Agarwal, Senior VP and Head-Marketing, Digital and Direct sales, Max Bupa Health Insurance, on how they have created their brand name and awareness among the consumers

Anam Khan Mar 30, 2018 8:55 AM

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Prashant Puri, Co-Founder and CEO of AdLift, talks about his journey from being the company’s co-founder to an investor and also tells us how automation will soon take the top spot in every marketer's list

Anam Khan Mar 23, 2018 8:52 AM

Max Bupa new logo?blur=25

The new TVC gives both – traditional health insurance policies, and Go Active – a human avatar to demonstrate their engagement and contribution to our daily lives.

exchange4media Staff Mar 14, 2018 6:31 PM

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Over the years, Onlymyhealth.com has established itself as a complete health and lifestyle platform which provides information that is comprehensive, reliable and relevant in all respects.

exchange4media Staff Feb 21, 2018 5:17 PM

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Indian advertising campaigns have made a mark in the healthcare and product design categories

Venkata Susmita Biswas Dec 28, 2017 9:00 AM

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Meanwhile, in the Top 10 Advertisers list, FMCG major Hindustan Lever continued to take the first spot with improved 1,31,378 insertions

exchange4media Staff Dec 22, 2017 8:51 AM

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OMD Mudramax will be partnering with brands under Cipla Health in their consumer engagement initiatives across mass media/digital and below-the-line promotional efforts

exchange4media Staff Dec 19, 2017 8:47 AM

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Videocon D2H and Hindustan Lever continued to lead BARC’s Top 10 Brands and Top 10 Advertisers for Week 46 (November 11-17)

exchange4media Staff Nov 28, 2017 12:00 AM