groupm
WPP wins AXA’s global media account?blur=25

Wavemaker and GroupM will be handling the AXA account in close to 30 markets across EMEA, Asia and LATAM. Wavemaker will be working on all markets, except France which will be handled by GroupM

exchange4media Staff Nov 6, 2019 8:39 AM

Emami mSIX?blur=25

The account will be handled by the agency’s Mumbai & Kolkata offices

exchange4media Staff Nov 1, 2019 2:59 PM

Jessica Maley?blur=25

Maley has more than 9 years experience, having spent the last three years at GroupM Asia Pacific

exchange4media Staff Oct 31, 2019 2:14 PM

Titan?blur=25

The size of the account is believed to be approximately Rs 40 crore

Neeta Nair Oct 31, 2019 8:43 AM

GroupM?blur=25

Rob Norman, GroupM Senior Advisor, and Brian Wieser, Global President, Business Intelligence, will share insights on the media industry and how it affects large brands

exchange4media Staff Oct 29, 2019 6:28 PM

Toby Jenner?blur=25

Toby Jenner, Global Chief Executive Officer of Wavemaker, spells out his mandate for the agency’s South Asia CEO Kartik Sharma on his maiden visit to India after assuming his new role in September

Srabana Lahiri Oct 23, 2019 8:39 AM

asha?blur=25

Suvarna joins DAN from GroupM where she was Finance Director

exchange4media Staff Oct 16, 2019 11:21 AM

essence?blur=25

Benjamin Wei to be Managing Director and will lead operations in Beijing and Shanghai

exchange4media Staff Oct 11, 2019 11:48 AM

John?blur=25

The Global EVP of Brand Safety at GroupM talks on brand safety and ad fraud measurement & mitigation

Tasmayee Laha Roy Sep 26, 2019 8:59 AM

Xaxis Nielsen?blur=25

Xaxis has partnered with Nielsen to apply the Digital Ad Ratings measurement across Xaxis View, Xaxis Video Premium and Xaxis Audio

exchange4media Staff Sep 24, 2019 12:44 PM

Wavemaker?blur=25

Myntra Fashion Superstar, an eight-part reality show, will go live on the Myntra app on September 17. Actor Sonakshi Sinha and celebrity stylist Shaleena Nathani will be the judges

exchange4media Staff Sep 16, 2019 6:17 PM

Xaxis Mediacom Malaysia?blur=25

The campaign, which ran for less than two months, reached more than 5.4 million people and was responsible for driving more than 1,300 store visits across seven Domino’s Pizza outlets

exchange4media Staff Aug 27, 2019 1:22 PM

Aarti Bharadwaj Essence?blur=25

Bharadwaj, Vice President, Client Analytics, APAC, Essence, shares insights on data analytics, how brands can leverage from real-time data and more

Noel Dsouza Aug 16, 2019 7:55 AM

Jennifer?blur=25

The move comes in the wake of Tim Cecere’s movement to WPP as Global Head of People Transformation

exchange4media Staff Aug 9, 2019 11:34 AM

Media Ace?blur=25

Ashish Bhasin honoured with Network Head of the Year title; Divya Karani, dentsu X CEO, is Agency Head of the Year & Shamsuddin Jasani, Group MD - Isobar South Asia, Digital Agency Head of the Year

exchange4media Staff Aug 6, 2019 10:11 PM

Star?blur=25

The pitch is estimated to be around Rs 350-400 crore. GroupM's Mindshare is the incumbent agency for Star India

Naziya Alvi Rahman Aug 6, 2019 8:34 AM

Horlicks?blur=25

The campaign video, released on social media platforms, has caught the attention of various influencers who attempted the challenge and nominated their friends 

exchange4media Staff Aug 3, 2019 8:18 AM

Thumbnail?blur=25

Since millennials account for 70% of the total household income in India, it is worth the effort to understand them as the main consumer force

exchange4media Staff Jul 31, 2019 1:02 PM

GroupM?blur=25

This is the first-of-its-kind attribution study in India for examining the conversion of online ads into offline sales

exchange4media Staff Jul 24, 2019 4:11 PM

Juhl?blur=25

Juhl to succeed Kelly Clark; appointment to be effective from October

exchange4media Staff Jul 23, 2019 4:53 PM