grey
Guest Column: Good begets good - Bodhisatwa Dasgupta?blur=25

The CD of Grey Worldwide talks about the 'Rub Off Effect', wherein the goodness of an agency rubs off on its people. "Funnily, the opposite is also true," he says

Bodhisatwa Dasgupta Nov 7, 2013 7:42 AM

Guest Column: Shorts maketh a creative person. <i>Not</i>.?blur=25

Bodhisatwa Dasgupta of Grey Worldwide in his quirky style talks about the 'fashion' in creativeland in the recent past & how things have changed, making it difficult to distinguish the suits from the eccentrics

Bodhisatwa Dasgupta Sep 30, 2013 8:14 AM

Grey elevates Vishnu Srivatsav & Goral Ajmera to Sr Exec Creative Directors?blur=25

Srivatsav and Ajmera will head the creative team in Grey Mumbai and report to NCDs Malvika Mehra and Amit Akali

exchange4media Staff Sep 25, 2013 4:42 PM

Grey elevates Vishnu Srivatsav & Goral Ajmera to Sr Exec Creative Directors?blur=25

Srivatsav and Ajmera will head the creative team in Grey Mumbai and report to NCDs Malvika Mehra and Amit Akali

exchange4media Staff Sep 25, 2013 4:41 PM

Zen &amp; the art of how not to be a dinosaur?blur=25

Bodhisatwa Dasgupta of Grey Worldwide, in his characteristic humourous style, talks about the need for creative talent to stay relevant &amp; refrain from turning into dinosaurs

Bodhisatwa Dasgupta Aug 13, 2013 8:19 AM

Grey India appoints Samir Datar as VP &amp; Branch Head for Delhi?blur=25

Datar will report to Jishnu Sen, CEO &amp; President, Grey India. He has over 20 years of experience

exchange4media Staff Aug 13, 2013 7:24 AM

Wockhardt Hospitals scouts for digital agency?blur=25

A multi-agency pitch is underway in Mumbai. The current creative agency on record is DDB Health &amp; Lifestyle, while Lintas Media Group is the media agency on record

Priyanka Mehra Aug 2, 2013 8:19 AM

Video: "Every stream of communication will flourish for next few years in India"?blur=25

Abhijit Avasthi, NCD, Ogilvy India shares his view on futuristic advertising trends post Cannes 2013 and his take on cause marketing

Priyanka Mehra Jul 24, 2013 8:00 AM

Is social marketing enough to crack the digital space??blur=25

To leverage digital to its optimum, marketers need to target the right niche by playing on the strengths of owned and earned media, in addition to its social strategy

Saloni Surti Jul 3, 2013 9:30 AM

Video: There is no overlap between various media - Sudhir Nair?blur=25

Digital is not eating into the pie of other media as it does not have as much penetration as traditional platforms, says the Sr VP of Grey Digital

Saloni Surti Jun 28, 2013 8:18 AM

Grey powers launch campaign for Times Pro?blur=25

The brief to Grey India during the pitch was to launch the Times Centre for Learning in a way that it resonates best with fresh graduates

exchange4media Staff Jun 24, 2013 5:37 PM

Stage set for Indian Digital Media Awards 2013?blur=25

After an exhaustive screening process, our esteemed jury shortlisted 219 entries. Now, the best of the digital domain will be recognised in a star-studded awards night to take place tomorrow

Saloni Surti Jun 24, 2013 8:09 AM

Advtg wants to gain more self respect that it ever has: Dheeraj Sinha?blur=25

The desire for the industry to be of bigger use than just sell products is peaking right now, says the Chief Strategy Officer, South & South East Asia of Grey Worldwide

Priyanka Mehra Jun 21, 2013 10:21 AM

Advtg wants to gain more self respect that it ever has: Dheeraj Sinha?blur=25

The desire for the industry to be of bigger use than just sell products is peaking right now, says the Chief Strategy Officer, South & South East Asia of Grey Worldwide

Priyanka Mehra Jun 21, 2013 8:15 AM

Cannes Lions 2013: Taproot, Grey, O&M make India proud in Outdoor Lions?blur=25

Taproot has grabbed 2 Gold Lions, Grey picked up 2 Bronze Lions and O&M bagged 1 Bronze

Priyanka Nair Jun 19, 2013 10:18 AM

Cannes Lions 2013: Taproot, Grey, O&M make India proud in Outdoor Lions?blur=25

Taproot has grabbed 2 Gold Lions, Grey picked up 2 Bronze Lions and O&M bagged 1 Bronze

Priyanka Nair Jun 19, 2013 10:18 AM

"IDMA is increasingly gaining recognition from the mktg fraternity"?blur=25

With Maxus Global, Interactive Avenues & Grey Digital leading the nominations, the agency heads speak about the Awards & being featured among the shortlists

Saloni Surti Jun 14, 2013 9:11 AM

Maxus leads IDMA 2013 shortlists with 20 nominations?blur=25

Following Maxus are Interactive Avenues, Grey Digital and ibs with 12 nominations each. Contract is third with 10 shortlisted entries

Saloni Surti Jun 11, 2013 3:20 AM

Creative vs. Suits? Not anymore...?blur=25

With increased partnership between clients & creative leaders, industry stalwarts share a perspective on the evolving role of a 'suit' in advtg

Priyanka Mehra Jun 7, 2013 8:21 PM

I am not reinventing Grey’s positioning: Jishnu Sen?blur=25

The board is written, it is about getting a new batch of students back into the classroom, says the President & Chief Executive Officer of Grey India

exchange4media Staff May 25, 2013 7:48 PM