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WPP net new biz dips marginally to $1.275 bn YoY in Q1 of 2014?blur=25

WPP had reported net new business of $1.504 bn in the first quarter last year. A recent surge of new business activity & net new business wins reflect significant reviews of client relationships

exchange4media Staff Apr 26, 2014 8:20 AM

Brazil, Russia, India, China account for over $530 mn revenue for WPP in Q1 of 2014?blur=25

WPP has reported revenue growth of 1.5 per cent, with like-for-like growth of 7.0 per cent, 2.6 per cent growth from acquisitions and -8.1 per cent from currency

exchange4media Staff Apr 25, 2014 2:43 PM

Nike does it again?blur=25

The campaign, named ‘Make Every Yard Count’, was co-created with consumers through active online participation & on-ground efforts, using over 1,440 crowd-sourced action images of young Indians playing the sport

Twishy Apr 4, 2014 9:01 AM

HDFC Mutual Fund's latest campaign highlights cancer's cruel choice?blur=25

Conceptualised by Publicis South Asia, the campaign's aim is to drive awareness & let investors known about an option to donate their returns fully or partially towards helping the needy cancer patients

Twishy Mar 19, 2014 8:01 AM

AdFest 2014: Golds for MWG India, Grey Worldwide, Creativeland Asia?blur=25

Indian agencies have scored 14 metals so far at AdFest 2014. McCann Worldgroup India has bagged three Golds, while Grey Worldwide & Creativeland Asia have won one Gold each

exchange4media Staff Mar 8, 2014 11:20 AM

Coke takes the masses route to spread happiness?blur=25

Farhan Akhtar & Deepika Padukone slip into the role of everyday people in Coke's new campaign that seeks to embrace and celebrate all the little moments of happiness

Twishy Mar 3, 2014 8:24 AM

Rs 250-plus crore Reliance Communication biz up for grabs?blur=25

The creative pitch, which is in its initial stages, is taking place in Mumbai. Grey Worldwide is currently handling the creative duties of Reliance Communications

Priyanka Mehra Feb 17, 2014 7:58 AM

Amit Akali bids adieu to Grey Worldwide as NCD?blur=25

Akali, who had joined Grey in Feb 2012, is currently serving his notice period till March 15. “There are a lot of facets of communication & creativity – digital, branded content, new media – that I’ve been wanting to explore,” he said

Priyanka Mehra Feb 15, 2014 9:24 AM

Amit Akali bids adieu to Grey Worldwide as NCD?blur=25

Akali, who had joined Grey in Feb 2012, is currently serving his notice period till March 15. “There are a lot of facets of communication & creativity – digital, branded content, new media – that I’ve been wanting to explore,” he said

Priyanka Mehra Feb 14, 2014 5:00 PM

SpiceJet meets creative agencies?blur=25

SpiceJet is on the lookout for a creative partner. The airline is meeting agencies in Delhi, who have been asked to present their ideas

Twishy Feb 6, 2014 8:07 AM

Guest Column: Thank God, I am in advertising: Bodhisatwa Dasgupta?blur=25

There are many things we can't explain in advtg. Like why we crib about it, yet continue with it. Is it because somewhere in that cynical mind of ours, we're proud of what we’re doing, wonders Grey Worldwide's Creative Director

Bodhisatwa Dasgupta Jan 30, 2014 9:03 AM

Vikram Gaikwad puts in his papers at Creativeland Asia?blur=25

"With the coming of the new year, I have decided to move on and make time for my other areas of interests," said Gaikwad on his decision to move on

exchange4media Staff Dec 24, 2013 7:48 AM

Vikram Gaikwad puts in his papers at Creativeland Asia?blur=25

“With the coming of the new year, I have decided to move on and make time for my other areas of interests,” said Gaikwad on his decision to move on

exchange4media Staff Dec 23, 2013 5:59 PM

Grey to acquire majority stake in rural communications & mktg firm RC&M?blur=25

RC&M marks WPP's 12th acquisition in India in the last nine years. This acquisition marks a further step in WPP's strategy of developing its networks in fast-growth markets & sectors

exchange4media Staff Dec 20, 2013 7:45 AM

Flipkart departs from its inimitable kids in women lifestyle category launch ad?blur=25

The new campaign idea stems from the simple insight that no matter how many clothes women have in their closet, they still end up feeling that they don't have enough

Twishy Dec 11, 2013 8:12 AM

Are you ready for a game with chess Grandmaster Viswanathan Anand??blur=25

Crocin Cold & Flu Max's Facebook Chess Challenge allows consumers to win 5 daily prizes; 10 lucky winners will get to meet Anand & one of them will get to play a game of chess with him

Twishy Nov 20, 2013 8:26 AM

HLL Lifecare scouts for media and creative agencies?blur=25

The pitch process recently took place in Chennai, the result of which will be declared in Dec 2013. The size of the business is estimated to be in the range of Rs 6 cr-Rs 7 cr

Deepa Balasubramanian Nov 16, 2013 8:52 AM

I want to change the way we're looked at: Bodhisatwa Dasgupta?blur=25

The Creative Director of Grey Worldwide talks about changing the way adlanders are perceived, Longhand Awards, creative gurus he looks up to, and more...

Priyanka Mehra Nov 13, 2013 9:35 AM

I want to change the way we're looked at: Bodhisatwa Dasgupta?blur=25

The Creative Director of Grey Worldwide talks about changing the way adlanders are perceived, Longhand Awards, creative gurus he looks up to, and more...

Priyanka Mehra Nov 13, 2013 8:08 AM

IDBI Bank attempts to pull emotional chords with its friendship tale?blur=25

Conceptualised by Ogilvy & Mather, the core idea the new campaign tries to communicate is that IDBI Bank takes care of its customers like a true friend

Twishy Nov 8, 2013 8:32 AM