grey-india
I am not reinventing Grey’s positioning: Jishnu Sen?blur=25

The board is written, it is about getting a new batch of students back into the classroom, says the President & Chief Executive Officer of Grey India

exchange4media Staff May 25, 2013 7:48 PM

RBNL entrusts multiple brands with Grey India?blur=25

Grey Delhi will handle Big FM, Big Magic (UP, MP, Bihar and Jharkhand) & Spark Punjabi, Grey Mumbai will handle Big CBS Prime, Big CBS Love & Big RTL Thrill

exchange4media Staff Apr 15, 2013 7:45 PM

Expectations, rather unexpectations galore: Goafest 2013?blur=25

I expect the beer to run out. I unexpect that the bitching and gossiping runs out too at Goafest, says Amit Akali of Grey India

Amit Akali Apr 5, 2013 5:01 AM

Expectations, rather unexpectations galore: Goafest 2013?blur=25

I expect the beer to run out. I unexpect that the bitching and gossiping runs out too at Goafest, says Amit Akali of Grey India

Amit Akali Apr 5, 2013 4:36 AM

“Don’t play with more than 8 words in an OOH campaign”?blur=25

Amit Akali of Grey India shares golden rules for creating effective outdoor campaigns

Priyanka Nair Dec 24, 2012 8:04 PM

Grey India appoints Dheeraj Sinha?blur=25

Dheeraj Sinha will work with Grey as Consultant and will head planning for South and South East Asia. Prior to this, he was with Bates India

Deepika Bhardwaj Aug 11, 2012 9:08 PM

Grey India appoints Dheeraj Sinha?blur=25

Dheeraj Sinha will work with Grey as Consultant and will head planning for South and South East Asia. Prior to this, he was with Bates India

Deepika Bhardwaj Aug 10, 2012 1:36 AM

Reliance 3G Tab TVC extends the ‘Simply Better’ positioning?blur=25

While the first 3G Tab from the Reliance stable was positioned as ‘Best value for money’, the new one is a ‘Master Multitasker’

exchange4media Staff Aug 6, 2012 8:23 PM

Grey India’s ‘Killer’ instinct at Cannes Lions?blur=25

Some of work the agency has entered at Cannes Lions includes for clients such as Alienware, Cupid Green Love, Janhit Manch and Killer Jeans

Priyanka Mehra Jun 13, 2012 3:08 AM

Grey India’s ‘Killer’ instinct at Cannes Lions?blur=25

Some of work the agency has entered at Cannes Lions includes for clients such as Alienware, Caligrapher Achyut Palav, Cupid Green Love, Janhit Manch and Killer Jeans

Priyanka Mehra Jun 12, 2012 6:27 PM

Dell assigns creative duties to Grey India?blur=25

Grey India has added Dell’s creative business to its roaster following a multi-agency pitch. The account will be handled from the agency’s Bangalore office.

exchange4media Staff Dec 15, 2011 12:54 PM

Fortis Hospitals decides to stay with Grey India?blur=25

Following a multi-agency pitch, Fortis Hospitals has decided to retain incumbent Grey India for its creative business.

Tasneem Limbdiwala Jul 4, 2011 9:16 AM

I don’t want to build a team of stars; I want the whole team to be a star team: Jishnu Sen?blur=25

Grey India is all charged up after the restructuring of sorts in the recent months. Hari Krishnan returned to the agency’s fold recently to head Mumbai. The agency is also upbeat about the two NCD structure in form of Malvika Mehra and Amit Akali. In an exclusive conversation with exchange4media, Jishnu Sen, COO, Grey India, shares his vision and growth plans of the agency in 2010.

Tasneem Limbdiwala Mar 23, 2010 8:22 AM

Hari Krishnan is back at Grey India as VP & Branch Head, Grey Mumbai?blur=25

It’s a homecoming of sorts for Hari Krishnan, who is back at Grey India as the VP & Branch Head, Grey Mumbai. The position had been left vacant for over a year now. Prior to this, Krishnan was with STAR India in the channel’s marketing division for a few months. Hari’s first innings at Grey started in 2007 when he joined to head Grey Bangalore. He is credited with building the branch successfully, retaining and consolidating clients and building a highly efficient team.

Tasneem Limbdiwala Mar 16, 2010 8:22 AM

Grey India expands portfolio with Dabur Fem & Oxybleach wins?blur=25

Close on the heels of bagging the Ferrero Group portfolio, Grey India has reportedly added Dabur’s Fem and Oxybleach business to its kitty. The accounts have been won by the agency’s Delhi office. The wins come on the back of multi-agency pitches. Though no official confirmation was forthcoming at the time of filing the report, highly placed sources have confirmed the wins.

Tasneem Limbdiwala Feb 17, 2010 7:06 AM

Grey India bags the entire portfolio of Ferrero Group?blur=25

Following a multi-agency pitch for Ferrero Group’s mint brand Tic-Tac, Grey India has been assigned the creative duties of the entire portfolio of the group. Orchard Advertising is the incumbent agency. According to industry sources, the account size is estimated in the region of Rs 8-10 crore.

Tasneem Limbdiwala Feb 9, 2010 6:53 AM

Carat India bags Deutsche Bank’s India media biz?blur=25

Following a global media review, Carat has bagged the media mandate for Deutsche Bank. It is learnt that this development is effective in the APAC markets, including India and China.

Tasneem Limbdiwala Jan 28, 2010 7:21 AM