global
Sunil A DSouza?blur=25

D’Souza will assume the role with effect from 4th April 2020, replacing Ajoy Misra who will be retiring from the company

exchange4media Staff Dec 20, 2019 6:52 PM

OMD?blur=25

The COMvergence global billings ranking report puts OMD’s projected 2019 global billings at $19.6B with a growth rate of +6.1%

exchange4media Staff Dec 13, 2019 9:18 AM

Shashikant Someshwar?blur=25

While Carrie Wu and Cherry Tao will be Co-Market leads for China, Shashikant Someshwar will assume the additional role as Senior Vice President, Business Operations, Asia Pacific

exchange4media Staff Dec 11, 2019 2:00 PM

Global advertising growth?blur=25

Digital will account for 52% of total global ad tally in 2020, as per Worldwide Media Forecasts for 2020 by GroupM. The growth rate of global TV advertising will decline to 3.6% in 2019

exchange4media Staff Dec 9, 2019 9:27 PM

Kantar’s global media trends 2020 report predicts digital paradox DUMMY?blur=25

Kantar’s global 2020 Media Trends & Predictions report predicts a digital paradox. Marketers will need to navigate the ‘data dilemma’, while meeting consumer demand for relevant, personalised content

exchange4media Staff Dec 3, 2019 3:27 PM

Vicky Kaushal for Red Chief?blur=25

Kaushal will be featured in the brand's upcoming campaign ‘Khel Gaye Chief’ which will be rolled out across mass media and digital platforms

exchange4media Staff Nov 25, 2019 2:33 PM

Zee5 pic?blur=25

DMS, the digital arm of Choueiri Group, will be ZEE5 Global’s exclusive media representative

exchange4media Staff Nov 25, 2019 12:48 PM

South Conclave Panel 2?blur=25

At the exchange4media Conclave - South, industry experts deliberate on the topic- 'How to Market to a Diverse & Connected Consumer'

exchange4media Staff Nov 23, 2019 9:10 AM

BBC News?blur=25

The BBC News Upfront 2019 which took place in Delhi and Mumbai saw BBC Global News showcasing a range of its forthcoming content, partnerships and initiatives

exchange4media Staff Nov 22, 2019 9:04 AM

Prema Sagar?blur=25

Prema Sagar, Chief Executive Officer and Founder, Genesis BCW, shares her views on the expansion and changes seen in the PR industry

Nafisa Shaheen Nov 21, 2019 4:02 PM

ZEEL Essel Group?blur=25

The Group has said in a statement that it seeks to sell 2.3% stake in ZEEL to OFI Global China Fund, LLC and or its affiliates

exchange4media Staff Nov 20, 2019 5:48 PM

BBC?blur=25

The event with the theme – The Power of an Authentic Voice – is meant to bring together movers and shakers from India’s media and advertising industries

exchange4media Staff Nov 20, 2019 9:07 AM

Crocs campaign -Priyanka Chopra Jonas?blur=25

Priyanka Chopra Jonas, the actor known for her noteworthy sense of style will be Crocs global brand ambassador. Through this campaign, she will embolden consumers to be comfortable in their own shoes

exchange4media Staff Nov 19, 2019 4:30 PM

Tata Global Beverages and Dentsu Impact?blur=25

The portfolio will include brands such as Tata Tea Premium, Tetley, Kanan Devan and Chakra Gold, among others

exchange4media Staff Nov 13, 2019 10:49 AM

Kriti Sanon for Joy Honey Almond Lotion?blur=25

Sanon will soon appear in an integrated marketing campaign around the product that also features a new television commercial

exchange4media Staff Nov 4, 2019 3:18 PM

Vikaas M Sachdeva, CEO, Emkay Investment Managers Ltd (EIML)?blur=25

With a track record spanning over two and a half decades, Vikaas M Sachdeva brings in considerable experience in the Indian financial services space.

exchange4media Staff Oct 31, 2019 3:46 PM

Yami?blur=25

The state has been seeking out Himachalis who have kept close to their roots even while carving their names in respective fields

exchange4media Staff Oct 30, 2019 3:08 PM