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Radio operators, in the absence of an extensive unified measurement currency, adopt RAM, IRS 2018 or data from third-party research agency. How does it work for them?

Madhuwanti Saha Aug 27, 2018 9:00 AM

Winners of 11th Mirchi KAAN Awards declared?blur=25

Scarecrow Communications was named 'Agency of the Year', JWT Mumbai bagged 2 gold, 2 silver and 3 bronze awards. Linen- A Lintas Group Company, walked away with a total of 11 awards, including 4 silver and 7 bronze awards

exchange4media Staff Apr 21, 2014 3:20 PM

Break free from the clutter with radio road blocks?blur=25

Though expensive, radio road blocks have proved to be effective in today's competitive environment. We look at how marketers can get the best bang for the buck with this tool

Saloni Surti Aug 16, 2013 9:10 AM

Musically inclined & aware South India a gold mine for marketers?blur=25

For the private FM industry, South India has evolved as an economy with completely different dynamics. We highlight its underlying potential that marketers can tap

Saloni Surti Aug 1, 2013 8:12 AM

Radio Mirchi invites entries for 10th edition of Kaan Awards?blur=25

Entries will be accepted across 17 categories. The deadline is June 19, 2013. Jury will meet on June 27 to finalise categories. The awards ceremony is on July 5 in Mumbai

exchange4media Staff Jun 7, 2013 9:17 PM

Radio Mirchi restructures its team in Hyderabad and Mumbai?blur=25

Radio Mirchi recently announced some changes in the team structure in Hyderabad and Mumbai. As part of the restructuring, GG Jayanta is now the Regional Manager Marketing, South; Vikram Ahuja has been appointed as Cluster Head, Hyderabad and Indira Rangarajan has been promoted as the Regional Programming Head (West and South).

exchange4media Mumbai Bureau Oct 23, 2010 8:42 AM