Last year, with IPL coinciding with the festive season and channels launching impact properties, GEC prime-time was the only genre that IPL could not surpass

Sonam Saini Mar 17, 2021 8:54 AM

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In a conversation with e4m, Ravish Kumar, Head- Regional Entertainment (Kannada and Marathi Cluster), Viacom18, talks about current consumption trends emerging in Marathi and Kannada markets

Sonam Saini Mar 15, 2021 8:26 AM

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The network is also planning a massive opening for the show through 360 degree marketing initiatives both in AP/TS

exchange4media Staff Mar 15, 2021 8:25 AM

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The channel which began its journey with the telecast of a blockbuster ‘Bangarada Manushya’, boasts of a variety of films across genres

exchange4media Staff Mar 1, 2021 1:37 PM

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The show has been directed by Dr K. Raghavendra Rao and will premiere on 22nd February at 6:30 PM, only on Zee Telugu and Zee Telugu HD

exchange4media Staff Feb 17, 2021 12:43 PM

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The film will air on 21st February at 5:30 PM only on Zee Telugu and Zee Telugu HD

exchange4media Staff Feb 16, 2021 1:57 PM


‘Ji Janaab’ and ‘Family Guest House’ will be aired back to back from 8:30 PM to 9:30 PM, Monday to Thursday

exchange4media Staff Feb 16, 2021 1:08 PM


The channel will be available on all major DTH and cable networks from March 1

exchange4media Staff Feb 12, 2021 9:09 AM


Produced by Rashmi Sharma Telefilms, 'Ranju Ki Betiyaan' will premiere on 15th February 2021 at 9.30 pm

exchange4media Staff Feb 10, 2021 11:49 AM

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The first report of the four regional languages, Tamil, Telugu, Bangla & Marathi, is based on December 2020 tracking, and will now be released every month like the Hindi version

exchange4media Staff Jan 19, 2021 1:59 PM


The Minister for Social Justice & Special Assistance, Munde promised to implement employment guarantee schemes after the show's episode focused on sugarcane workers

exchange4media Staff Jan 7, 2021 11:11 AM


According to the latest TAM AdEx report, commercial advertising held a 55% share in ad volumes whereas promos had a 45% share in 2020

exchange4media Staff Jan 4, 2021 8:58 AM

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Guest Column: Ravish Kumar, Business Head- Regional Entertainment (Kannada and Marathi Clusters), Viacom18, says that one key lesson that the pandemic taught the sector was to become resilient

Ravish Kumar Jan 4, 2021 8:39 AM

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Prudhvi, Deepu, Revanth, Saketh, Sony, Raghuram, Harika, Damini, will be performing Telugu hits before the semifinal episode

exchange4media Staff Dec 17, 2020 12:32 PM

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Lulla, CEO of BARC India, addresses key topics such as TV viewership in the lockdown, the impact of data blackout period on the news genre and meter tampering

Naziya Alvi Rahman Dec 8, 2020 8:48 AM

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The shows will be telecast from Dec 7 onwards from Monday to Sunday in the prime-time slots at 6 pm and 7 pm respectively.

exchange4media Staff Dec 7, 2020 1:45 PM