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Ali Harris Britannia?blur=25

With the ‘Britannia Khao World Cup Jao’ campaign, Britannia is betting hard on reinvigorating nostalgic feelings in consumer's mind

Dolly Mahayan May 10, 2019 8:36 AM

Suresh Narayanan Nestle India?blur=25

Suresh Narayanan, Chairman & MD, Nestlé India spoke about the shifting dynamics of the FMCG sector and how Nestlé is enabling a new era of customer loyalty and brand engagement

Ruhail Amin May 7, 2019 8:56 AM

Himanshu Arya?blur=25

Arya, Founder and CEO, Grapes Digital shares insight on how today’s digital space has seen growth and has changed with smartphones penetration

Shweta Raaj Singh Apr 11, 2019 9:22 AM

Marico Coco Soul?blur=25

Coco Soul Foods which include Coconut Spreads, Coconut Chips and 100% Organic Coconut Sugar; all made using coconut

exchange4media Staff Apr 9, 2019 7:25 PM

Publicis Beehive Balaji Wafers?blur=25

Publicis Beehive will strategize and execute forward-thinking communication for the brand while establishing its legacy as a trusted & leading snacks player in the Indian market

exchange4media Staff Apr 4, 2019 11:29 AM

Kelloggs Ferrero?blur=25

Since 2017, Ferrero has acquired several U.S. brands and with this transaction, will enter into new strategic product categories and will further strengthen its position in the North American market

exchange4media Staff Apr 2, 2019 3:07 PM

PC Musthafa iD Fresh?blur=25

PC Musthafa, CEO & Co-Founder iD Fresh Food tells us about the company's new vertical, marketing mix, upcoming campaigns and expansion plans

Neethu Mohan Mar 29, 2019 8:31 AM

Amit Burman?blur=25

Burman talks about the brand's origins in the bylanes of Kolkata to emerging as a transnational enterprise with presence in over 120 countries across the globe

Ekta Makan Mar 12, 2019 9:39 AM

Sumit Mathur Kelloggs?blur=25

Sumit Mathur, Chief Marketing Officer, Kellogg’s India talks about how this new offering is part of a larger strategy of building a robust, sharp and more relevant portfolio for the Indian consumer

Dolly Mahayan Feb 19, 2019 8:20 AM

Sunil Kataria?blur=25

At the unveiling of the Pitch Madison Advertising Report, Sunil Kataria, CEO- India & SAARC, Godrej Consumer Products Limited discussed the need to re-write the rules of the game in the FMCG category

exchange4media Staff Feb 14, 2019 8:49 AM

KohliTooYumm?blur=25

Conceptualized by Mullen Lintas, the 30-second ad film features ace Indian cricket captain, youth icon and fitness enthusiast Virat Kohli

exchange4media Staff Dec 10, 2018 4:24 PM

Recap?blur=25

A weekly round-up of all stories that made headlines this week

exchange4media Staff Nov 10, 2018 10:00 AM

fmcg?blur=25

Increased purchase across India, attractive offers, significant promotional activities by brands and rise in ad spends all point to a festive season full of hope and cheer

Dolly Mahayan Nov 5, 2018 8:33 AM

MondelezIndia?blur=25

The centre, the 10th such facility for the company globally, will create and innovate products for brands in the Chocolates and Beverages categories

Eularie Saldanha Nov 1, 2018 8:57 AM

Top Ramen Curry?blur=25

The film is currently being activated on television as well on digital platforms

exchange4media Staff Oct 8, 2018 2:46 PM

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Sanya Malhotra and Fatima Sana Sheikh give a new meaning to the concept of breaks with the latest KitKat campaign ‘Karo jo karna hai, break mein banta hai’.

exchange4media Staff Sep 2, 2018 6:00 PM

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CEO – India & SAARC, Godrej Consumer Products Limited (FMCG Business), shared the idea behind the company's new innovation and how it helps bring about a change in society

exchange4media Staff Aug 21, 2018 8:55 AM

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Kantar Worldpanel presented a report on consumer behaviour and growth opportunities for marketers in the FMCG Industry

exchange4media Staff Jul 27, 2018 8:55 AM

 Partha Gangopadhyay- Hershey India?blur=25

He joins Hershey from Mondelez India Foods Private Limited, where he worked as Associate Director – Integrated Supply Chain Operations, Central India Cluster

exchange4media Staff Jul 26, 2018 10:23 AM

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He will report to the President, GCBM, Asia, Middle East and Africa (AMEA). Mondelez has confirmed the news to exchange4media.

Madhuwanti Saha Jul 26, 2018 8:55 AM