Has Amazon lost the social media battle to Flipkart and Snapdeal??blur=25

A recent analysis by research firm Meltwater says that during this year's festive season, Flipkart had nearly 50 per cent share of voice on social media as compared to Amazon and Snapdeal

exchange4media Staff Nov 3, 2016 8:23 AM

Flipkart, Amazon, Snapdeal kick-start Round 3 of Diwali sales with aggressive marketing?blur=25

Though the festive marketing spends are lesser in proportion to the previous year, but media planners expect that the momentum will continue till Christmas

Sarmistha Neogy Oct 26, 2016 8:10 AM

Sales on Flipkart alone on October 3rd crosses single day sales of organised retail in India, claims Flipkart?blur=25

Sales on October 3 on Flipkart crosses Rs. 1400 crores - highest in history. Sales on Flipkart alone on October 3rd crosses single day sales of organised retail in India, according to a statement released by the company

exchange4media Staff Oct 8, 2016 1:45 PM

eBay joins Flipkart, Amazon, Snapdeal's festive mania with new emotional campaign?blur=25

The new campaign ‘ThingsDon’tJugde’ encourages consumers to shop without inhibition from the eBay site

exchange4media Staff Oct 5, 2016 8:19 AM

Amazon, Flipkart lead e-comm bandwagon; 40% participation from tier 2 cities this festive season: CashKaro study?blur=25

Exclusive privileges and financial benefits being offered by portals like Flipkart, Amazon.in, Snapdeal and ShopClues backed by additional discounts through strategic partnerships with various banks like HDFC, SBI, ICICI Bank, Standard Chartered, American Express etc. have also played a pivotal role in increasing sales and order value this festive season

exchange4media Staff Oct 3, 2016 8:46 AM

Myntra expects whopping 5 times sales during Big Billion Days?blur=25

To be held from October 2-6, this is the second time that Myntra is participating in Big Billion Days

exchange4media Staff Sep 29, 2016 12:56 PM

Flipkart, DentsuWebchutney launch digital campaign for Big Billion Days Sale?blur=25

The campaign, comprising a 360-degree video, is an interesting mix of advertising and treasure hunt

exchange4media Staff Sep 29, 2016 9:51 AM

Snapdeal, Flipkart, Amazon kickstart high-intensity advertising ahead of festive discount war?blur=25

The fact that these three players will have their respective sale offers running during the same time, it is expected that we will witness more media blitzkrieg, including front page jacket wars and taking potshots at each other’s creative while the sale is on

Sarmistha Neogy Sep 29, 2016 9:45 AM

With 1.06 bn calls in ecomm sector & 4.6 bn calls for cab booking, Truecaller users witness steep rise: TrueInsights Report 2016?blur=25

The data in this report was aggregated anonymously from incoming and outgoing calls to ecommerce and cab hailing services in India during the period of January 1, 2016 to June 30, 2016.

exchange4media Staff Sep 27, 2016 8:16 AM

Myntra-Jabong combine looks to cross $1 billion in sales by March 2017?blur=25

With Jabong’s acquisition by fashion portal Myntra in the same domain, the latter is aiming combined net revenue of more than a billion dollars by next year

exchange4media Staff Sep 26, 2016 8:03 AM

Snapdeal, Amazon, Pepperfry, Flipkart prep up for Diwali with new campaigns?blur=25

While some players have kept their communication purely discount led, the others are trying to highlight the spirit of the festival

exchange4media Staff Sep 22, 2016 8:09 AM

Despite Morgan Stanley downgrade, Flipkart goes all out with ramped up operations and innovations?blur=25

Morgan Stanley, one of the mutual fund investors in Flipkart, has marked down its estimate of the company’s valuation for the third consecutive time in the past six months. Its markdown implies that it estimates Flipkart is now valued at around $9 billion

exchange4media Staff Sep 14, 2016 8:06 AM

Flipkart, Amazon and Snapdeal prep up for the festive season with more initiatives for sellers?blur=25

With festivals almost knocking on the doors, e-commerce giants are experimenting with sellers to work around the restrictions on deep discounting and disbursing collateral-free loans

Madhuwanti Saha Sep 7, 2016 8:13 AM

Snapdeal Gold takes on Amazon Prime and Flipkart Assured, gets over 1 lakh customers in 24 hours?blur=25

Snapdeal Gold takes on Amazon Prime and Flipkart Assured with facilities like free shipping, upgrade to next-day delivery and extended purchase protection at no additional cost

exchange4media Staff Aug 31, 2016 8:12 AM

#Boycott Myntra trends on Twitter for  hurting Hindu sentiments?blur=25

Popular e-commerce portal Myntra started trending on Friday morning for a creative that might have hurt the Hindu sentiments

Sarmistha Neogy Aug 27, 2016 1:01 PM

Flipkart takes on Amazon Prime with 'Flipkart Assured'?blur=25

Extensive marketing is being done, which includes full-page advertisements of the programme and two TVCs conceptualised by Lowe Lintas

Sarmistha Neogy Aug 24, 2016 8:06 AM

Flipkart's Sachin Bansal admits his stepping down was 'performance' linked?blur=25

Speaking at a company townhall, Sachin Bansal sought to allay employee fears about the company’s performance over the past year and a half as well as reassure employees disgruntled with the recently announced layoffs

exchange4media Staff Aug 23, 2016 5:21 PM

Flipkart launches India’s first quality & speed badge 'Flipkart Assured'?blur=25

This programme, launched for all customers across India, ensures that high quality products are delivered in the fastest time possible

exchange4media Staff Aug 20, 2016 7:43 AM

Flipkart unveils new content initiative for greater customer connect?blur=25

Flipkart, in its continuous effort to enhance customer experience on its platforms, has announced a series of content initiatives around its Electronics, Fashion, Mobiles & Home categories to help customers discover relevant products and be better informed before buying

exchange4media Staff Aug 9, 2016 8:17 AM

Amazon ups its game with 'Prime Membership' programme?blur=25

As a major blow to Flipkart, Amazon.in has brought its globally popular Amazon Prime membership program at a discounted rate to over 100 cities in India

exchange4media Staff Jul 27, 2016 7:57 AM