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Ananth Narayanan, CEO of Myntra-Jabong will continue to head Jabong, and Manohar Kamath, CXO & Chief of Myntra Fashion Brands will take over as interim Head of Categories

exchange4media Staff Oct 17, 2018 9:16 AM

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In the Top 10 Advertisers list only Amazon.in forayed at third spot; there was no other e-commerce portal apart from them

exchange4media Staff Oct 17, 2018 7:54 AM

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Flipkart to deliver over 3 million personalised digital ads over the course of the three week campaign that began last week

Venkata Susmita Biswas Oct 8, 2018 9:08 AM

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Last week's leaders e-commerce giants Amazon.in and Flipkart dramatically slipped to eight and 10th spots in the same category

exchange4media Staff Oct 3, 2018 8:53 AM

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In the US, advertisers are expected to spend $4.61 billion on Amazon in 2018, accounting for 4.1% of all digital ad spend. While in India, nearly 15% of digital ad monies can be attributed to the ad revenues of OTT platforms.

Venkata Susmita Biswas Sep 24, 2018 9:00 AM

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In the same week, in BARC Top 10 Advertisers, FMCG brands Hindustan Lever and Reckitt Benckiser continued to reign the top two spots

exchange4media Staff Sep 24, 2018 8:53 AM

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Flipkart entered the same category after a brief hiatus in the fifth spot

exchange4media Staff Sep 19, 2018 8:51 AM

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Flipkart, in past 6 months, reportedly held talks with several other streaming services but nothing materialised.

exchange4media Staff Sep 17, 2018 5:11 PM

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Powered by Flipkart Fashion the show features host Ira Dubey exploring the present fashion scene, evolution and origin of trends across Indian cities

exchange4media Staff Sep 4, 2018 1:15 PM

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The VP & Country Head-India, HMD Global said that it was a combination of brand, product & channel presence that contributed to their successful comeback

Apeksha Mishra Aug 23, 2018 8:54 AM

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As part of the partnership, consumers can pre-book MAGGI Special Masala Noodles on Flipkart from today and will also be available exclusively from August 25-30

exchange4media Staff Aug 21, 2018 4:22 PM

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Senior Director-Marketing at Flipkart says that personalisation in marketing will be a huge game-changer in the future

Dolly Mahayan Aug 6, 2018 8:50 AM

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eBay is one of the oldest e-commerce players in India, but struggled against giants such as Flipkart, Snapdeal and Amazon.

Dolly Mahayan Jul 31, 2018 8:53 AM

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Prior to his work with Google, Swamy was Senior Director with Flipkart in charge of digital media and content.

exchange4media Staff Jul 30, 2018 8:58 AM

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#ChooseYourAge campaign challenges the inherent notion of what one can or cannot do at a certain age.

exchange4media Staff Jul 25, 2018 4:17 PM

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The platform titled Shopper Audience Network will bring together unique audience based insights to video advertising

exchange4media Staff Jul 20, 2018 1:21 PM

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Experts advice brands to spend on e-commerce platforms during discount sales.

Venkata Susmita Biswas Jul 19, 2018 9:00 AM

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Reliance Group's proposed foray into e-commerce has the potential to disrupt the sector and should be a cause of worry for Amazon and Flipkart-Walmart which dominate this space, feel experts

Ruhail Amin Jul 9, 2018 9:00 AM

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The ‘Flipkart Fashion- India Ka Fashion Capital’ campaign has been conceptualised by Lowe Lintas, Bangalore.

exchange4media Staff Jun 29, 2018 4:03 PM

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The emoji slider lets you ask more questions and adds a layer of emotional context when you want to find out how your friends feel about something

exchange4media Staff Jun 18, 2018 4:12 PM