Digital media leads discussions at FICCI Frames?blur=25

As per the latest KPMG-FICCI report, digital industry grew at a promising rate of 54 % as against TV (10.8 %), print (8.3 %), radio (15 %) and OOH (7.6 %)

Rahul Dubey Mar 16, 2012 9:27 AM

OOH is the art of seeking attention: Anuradha Aggarwal?blur=25

The idea of an OOH campaign has to be simple but at the same time engage people. OOH and digital media can work perfectly to generate a magnifying effect

Priyanka Nair Mar 16, 2012 9:21 AM

CCI scores landmark win for film producers & distributors?blur=25

The Competition Commission of India has down Draconian and antiquated laws of trade associations in the context of theatrical rights

exchange4media Staff Feb 28, 2012 5:56 AM

Noorings: FICCI Frames… Masala & More, Minus Media?blur=25

As one more edition of FICCI Frames concludes, it is evident that the platform has moved much more towards entertainment and the entertainment side of media. Media, despite its growth & evolution, is becoming a lesser entity at the platform.

Noor Fathima Warsia Mar 28, 2011 9:07 AM

Reporter's Diary: Summer, Sand and News!?blur=25

With summers around the corner, Tasneem Limbdiwala gives a peek into what is on the e4m cards...

Tasneem Limbdiwala Mar 26, 2011 7:26 AM

Noorings: MIB’s TRP Committee Report - the trade aspect overlooked?blur=25

Ministry of Information and Broadcasting (MIB) instituted Committee on television ratings considered various aspects of television measurement, except that ratings also played a role in media buying and selling.

Noor Fathima Warsia Jan 17, 2011 7:07 AM

MIB's TRP Committee Report: 15 recommendations stated?blur=25

The Committee set up by the Ministry of Information & Broadcasting to review the TRP measurement in India submitted its report with 15 key recommendations on January 10, 2011. The Committee recommends self regulation as the way forward.

exchange4media Staff Jan 11, 2011 10:48 AM

The top events of 2010?blur=25

The year 2010 saw some key events that shaped the advertising and media industry – in India and abroad. Besides the industry regulars – Cannes Lions, GoaFest, FICCI Frames, IMPACT Person of the Year – there was the exchange4media Conclave and the first ever exchange4media Radio Advertising Awards…

exchange4media Staff Jan 1, 2011 7:24 AM

The business of distribution: Maximising multiplatform distribution strategies for TV?blur=25

The business of distribution came up for some intense scrutiny on the concluding day of the two-day FICCI Media & Entertainment Business Conclave (MEBC), held in Hyderabad on December 1-2, 2010. What emerged from the discussions was that there was need f or attractive content at compelling cost and compelling content at attractive cost.

Tuhina Anand Dec 3, 2010 7:56 AM

Rethinking content – the Holy Grail of a TV channel’s success?blur=25

Day Two of the FICCI Media & Entertainment Business Conclave (MEBC), held in Hyderabad on December 2, 2010, saw an interactive session on the topic ‘Rethinking content: The Holy Grail of a TV channel’s success’. Panelists discussed the ways to grab and retain audience attention and what kind of content will help achieve this objective.

Tuhina Anand Dec 3, 2010 7:53 AM

If you are not regional, you are not national, say some TV experts; others aver regionalisation is fragmentation?blur=25

An interesting debate cropped up in the panel discussion on ‘Is Regional TV the ‘New’ National TV’ on Day One of the FICCI Media & Entertainment Business Conclave (MEBC), being held in Hyderabad. While some panellists were all for regional TV flexing its muscles, others maintained that Hindi channels brought in the revenues.

Tuhina Anand Dec 2, 2010 7:35 AM

Unleashing the power of regional content?blur=25

The two-day FICCI Media & Entertainment Business Conclave (MEBC) got underway in Hyderabad on December 1, 2010 with the stalwarts from the media and entertainment business sharing their thoughts and concerns of the industry. The theme of the Conclave this year is ‘Regional is the ‘New’ National’.

Tuhina Anand Dec 2, 2010 7:33 AM

Rediffusion Y&R gives FICCI a new corporate identity?blur=25

FICCI today announced the launch of a new, younger corporate identity, that reflectsed agility of purpose, speed of thought and represents an India on the move in a profound manner with a nationalist zeal.

exchange4media Staff Oct 22, 2010 8:49 AM

India is not a developing market; it is a developed market: Martin Sorrell?blur=25

FICCI Frames is rarely known for engaging the advertising community. Yet this year, the event saw none other than WPP’s CEO, Sir Martin Sorrell, as the Keynote speaker of the day. In typical Martin Sorrell style, the advertising visionary divided his address in points to give his view on why he was bullish on the communication services or marketing services industry.

Noor Fathima Warsia Mar 17, 2010 8:39 AM

Noorings: Looking forward to the ‘Karan Johar Effect’ at FICCI Frames?blur=25

The announcement of Karan Johar as the Co-Chairman of FICCI Frames has led to many conversations on what this new thinking, known for its creative and freshness, and more importantly, ideas that can engage the younger audience, bring to FICCI Frames, which is now in its 11th year.

Noor Fathima Warsia Mar 15, 2010 8:25 AM

On marketing and selling sports?blur=25

Though India has produced quite a few world class sportspersons, Indians have always been passionate about sports and sports is increasingly shaping new forms of entertainment content. One cannot also deny the fact that niche channels on sports are drawing more eyeballs than tear-jerker soaps.

Judy Franko Mar 29, 2007 8:27 AM

FICCI Frames 2007: Connecting India to the world?blur=25

The Indian media and entertainment industry, in particular the film entertainment sector, is evolving. There is no denying that. But growth today faces a two-way problem – roadblocks in growth and the problems that growth brings along. Producer-Director Shekhar Kapur, given his experience in India and evolved markets like the US, cautioned on these problems while Producer-Director Farhan Akhtar presented the Indian standpoint.

Noor Fathima Warsia Mar 28, 2007 9:38 AM

FICCI Frames 2007: Have zero tolerance to piracy: Panel?blur=25

Piracy is a growing global epidemic and the proportion of the menace has reached such a critical point that the very existence of the global entertainment industry is at stake. This is the one point which all the speakers of a session on ‘Defending Intellectual Property: How Far Have We Succeeded?’ have subscribed to.

Judy Franko Mar 28, 2007 9:33 AM

For zero tolerance to piracy?blur=25

That piracy is a fast growing threat and menace is the one point that every stakeholder in the media and entertainment industry, cutting across the geographies

Judy Franko Mar 28, 2007 8:42 AM

Connecting India to the world?blur=25

Though the domestic media and entertainment industry in well on a growth path, it faces a two-way problem--restrains in the very growth and the problems that growth brings along, feels noted industry people.

Noor Fathima Warsia Mar 28, 2007 8:38 AM